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Country Report

Spreads Packaging in

Sweet Spreads Packaging in Australia

Jan 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Premiumisation and personalisation driving packaging design

With the premiumisation and personalisation trends continuing to grow strongly across food areas, brands are leveraging pack design to communicate their artisanal edge against competitors. In late 2018, Nutella introduced a range of special edition uniquely designed jars.

Packaging communication to continue growing in importance

It will be important for brands to communicate premiumisation and personalisation trends through packaging design over the forecast period. Organic honey offers particularly strong scope for growth and was the fastest growing area across sweet spreads in 2018.

Adulterated honey scandal to increase focus on transparency

In 2018, honey saw a number of scandals as leading companies were accused of selling adulterated honey. Capilano was at the forefront of this debate as a result of its Mixed Blossom Honey offering under its Allowrie range, with test results showing that the brand was not 100% Australian, despite marketing itself as so.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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OverviewDiscover the latest market trends and uncover sources of future market growth for the Spreads Packaging industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Spreads Packaging industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Spreads Packaging in Australia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of sauces, dressing and condiments packaging in Australia?
What are the major sauces, dressings and condiments pack types in Australia?
How is the trend for convenience affecting the use of glass in sauces, dressings and condiments?
Are PET bottles replacing HDPE bottles in table sauces?
What are the most dynamic pack types within sauces, dressings and condiments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Packaging market research database.

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