Over the forecast period, glass jars is expected to remain the leading pack type within jams and preserves. This pack type is preferred by both customers and manufacturers because it preserves the flavours for longer periods of time in comparison to other packaging, while also enabling consumers to see product contents.
Sales of sweet spreads witnessed dynamic growth over the review period, driven by the positive perception they have amongst consumers as healthy and nutritious. Although spreads are usually perceived as indulgent, high in calories and sugar, when compared to other indulgent products such as sweet bread, sweet biscuits, ice cream or confectionery products, spreads are perceived as healthier as they are less processed, have fewer ingredients, and are largely perceived as natural.
Innovation and range expansion will come in smaller pack size in spreads over the forecast period. Manufacturers are quickly adapting to a growing trend that sees consumers preferring variety and the possibility to have multiple options at home that therefore lead them to choose smaller formats.
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Understand the latest market trends and future growth opportunities for the Spreads Packaging industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This report originates from Passport, our Spreads Packaging research and analysis database.
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