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Glass jars continued to comfortably lead sweet spreads packaging in 2019. In categories such as jams and preserves, glass jars is positioned as a packaging type for good-quality products and is now used by most mid-priced and premium products.
Cuarto Creciente launched innovative 330g plastic pouches in jams and preserves at the end of 2017, with this pack type initially seeing a strong performance. In addition to being a distinctive pack type on store shelves, these packs feature a plastic screw closure, preserving product quality after opening.
In 2019, PET jars saw the sharpest decline in sweet spreads packaging in retail volume terms. This pack type is only used for chocolate spreads, which is a very small category, since these products are not enjoyed by many Argentineans, who have a clear preference for sweet condensed milk, typically known as “dulce de leche” (sweet milk).
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OverviewDiscover the latest market trends and uncover sources of future market growth for the Spreads Packaging industry in Argentina with research from Euromonitor's team of in-country analysts.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.