Personal Accessories in China
Personal accessories in 2022: The big picture
What next for personal accessories?
Table 1 Sales of Personal Accessories by Category: Volume 2017-2022
Table 2 Sales of Personal Accessories by Category: Value 2017-2022
Table 3 Sales of Personal Accessories by Category: % Volume Growth 2017-2022
Table 4 Sales of Personal Accessories by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Personal Accessories: % Value 2018-2022
Table 6 LBN Brand Shares of Personal Accessories: % Value 2019-2022
Table 7 Distribution of Personal Accessories by Format: % Value 2017-2022
Table 8 Forecast Sales of Personal Accessories by Category: Volume 2022-2027
Table 9 Forecast Sales of Personal Accessories by Category: Value 2022-2027
Table 10 Forecast Sales of Personal Accessories by Category: % Volume Growth 2022-2027
Table 11 Forecast Sales of Personal Accessories by Category: % Value Growth 2022-2027
Summary 1 Research Sources
Bags and Luggage in China
Bags and luggage declines under continued impact of the pandemic
Luxury handbags is the only highlight, benefiting from the performance of the leading players
Manufacturers have a presence online and offline to improve their coverage
Nostalgia trend leads to popularity of monogram design and reissue
The emergence of generation Z drives a shift in brand image
Trend towards sports brands to enable expansion of sports bags
Table 12 Sales of Bags and Luggage by Category: Volume 2017-2022
Table 13 Sales of Bags and Luggage by Category: Value 2017-2022
Table 14 Sales of Bags and Luggage by Category: % Volume Growth 2017-2022
Table 15 Sales of Bags and Luggage by Category: % Value Growth 2017-2022
Table 16 Sales of Luggage by Type: % Value 2017-2022
Table 17 NBO Company Shares of Bags and Luggage: % Value 2018-2022
Table 18 LBN Brand Shares of Bags and Luggage: % Value 2019-2022
Table 19 Distribution of Bags and Luggage by Format: % Value 2017-2022
Table 20 Forecast Sales of Bags and Luggage by Category: Volume 2022-2027
Table 21 Forecast Sales of Bags and Luggage by Category: Value 2022-2027
Table 22 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2022-2027
Table 23 Forecast Sales of Bags and Luggage by Category: % Value Growth 2022-2027
Jewellery in China
Jewellery maintains growth, thanks to the robust performance of gold jewellery
Fine jewellery is more stable than costume jewellery, with increasing concentration
Manufacturers are actively seeking to reach consumers in lower-tier cities
VR fitting facilitates the digitalisation of jewellery
Consumption of gold jewellery is becoming younger and more casual
Table 24 Sales of Jewellery by Category: Volume 2017-2022
Table 25 Sales of Jewellery by Category: Value 2017-2022
Table 26 Sales of Jewellery by Category: % Volume Growth 2017-2022
Table 27 Sales of Jewellery by Category: % Value Growth 2017-2022
Table 28 Sales of Costume Jewellery by Type: % Value 2017-2022
Table 29 Sales of Fine Jewellery by Type: % Value 2017-2022
Table 30 Sales of Fine Jewellery by Collection: % Value 2017-2022
Table 31 Sales of Fine Jewellery by Metal: % Value 2017-2022
Table 32 NBO Company Shares of Jewellery: % Value 2018-2022
Table 33 LBN Brand Shares of Jewellery: % Value 2019-2022
Table 34 Distribution of Jewellery by Format: % Value 2017-2022
Table 35 Forecast Sales of Jewellery by Category: Volume 2022-2027
Table 36 Forecast Sales of Jewellery by Category: Value 2022-2027
Table 37 Forecast Sales of Jewellery by Category: % Volume Growth 2022-2027
Table 38 Forecast Sales of Jewellery by Category: % Value Growth 2022-2027
Traditional and Connected Watches in China
Traditional watches hit hard by COVID-19 resurgence in China
Premiumisation drives growth for connected watches despite lower volume growth
Proactive rejuvenation strategies are implemented to cater to the younger generation
Seagull sees a revival after its repositioning
COVID-19 brings back the buzz for nostalgia in watches
Table 39 Sales of Traditional and Connected Watches by Category: Volume 2017-2022
Table 40 Sales of Traditional and Connected Watches by Category: Value 2017-2022
Table 41 Sales of Traditional and Connected Watches by Category: % Volume Growth 2017-2022
Table 42 Sales of Traditional and Connected Watches by Category: % Value Growth 2017-2022
Table 43 Sales of Traditional Watches by Category: Volume 2017-2022
Table 44 Sales of Traditional Watches by Category: Value 2017-2022
Table 45 Sales of Traditional Watches by Category: % Volume Growth 2017-2022
Table 46 Sales of Traditional Watches by Category: % Value Growth 2017-2022
Table 47 Sales of Traditional Watches by Price Band: Volume 2017-2022
Table 48 Sales of Traditional Watches by Price Band: Value 2017-2022
Table 49 Sales of Traditional Watches by Price Band: % Volume Growth 2017-2022
Table 50 Sales of Traditional Watches by Price Band: % Value Growth 2017-2022
Table 51 Sales of Connected Watches by Category: Volume 2017-2022
Table 52 Sales of Connected Watches by Category: Value 2017-2022
Table 53 Sales of Connected Watches by Category: % Volume Growth 2017-2022
Table 54 Sales of Connected Watches by Category: % Value Growth 2017-2022
Table 55 NBO Company Shares of Traditional Watches: % Value 2018-2022
Table 56 LBN Brand Shares of Traditional Watches: % Value 2019-2022
Table 57 NBO Company Shares of Connected Watches: % Value 2018-2022
Table 58 LBN Brand Shares of Connected Watches: % Value 2019-2022
Table 59 Distribution of Traditional Watches by Format: % Value 2017-2022
Table 60 Distribution of Connected Watches by Format: % Value 2017-2022
Table 61 Forecast Sales of Traditional and Connected Watches by Category: Volume 2022-2027
Table 62 Forecast Sales of Traditional and Connected Watches by Category: Value 2022-2027
Table 63 Forecast Sales of Traditional and Connected Watches by Category: % Volume Growth 2022-2027
Table 64 Forecast Sales of Traditional and Connected Watches by Category: % Value Growth 2022-2027
Table 65 Forecast Sales of Traditional Watches by Category: Volume 2022-2027
Table 66 Forecast Sales of Traditional Watches by Category: Value 2022-2027
Table 67 Forecast Sales of Traditional Watches by Category: % Volume Growth 2022-2027
Table 68 Forecast Sales of Traditional Watches by Category: % Value Growth 2022-2027
Table 69 Forecast Sales of Connected Watches by Category: Volume 2022-2027
Table 70 Forecast Sales of Connected Watches by Category: Value 2022-2027
Table 71 Forecast Sales of Connected Watches by Category: % Volume Growth 2022-2027
Table 72 Forecast Sales of Connected Watches by Category: % Value Growth 2022-2027
Writing Instruments in China
Writing instruments struggles with COVID-19 resurgence
Shanghai-based players in writing instruments face near-term headwinds
“Double reduction” policy is reshaping writing instruments
Going paperless is leading to the transformation of writing instruments
Table 73 Sales of Writing Instruments by Category: Volume 2017-2022
Table 74 Sales of Writing Instruments by Category: Value 2017-2022
Table 75 Sales of Writing Instruments by Category: % Volume Growth 2017-2022
Table 76 Sales of Writing Instruments by Category: % Value Growth 2017-2022
Table 77 NBO Company Shares of Writing Instruments: % Value 2018-2022
Table 78 LBN Brand Shares of Writing Instruments: % Value 2019-2022
Table 79 Distribution of Writing Instruments by Format: % Value 2017-2022
Table 80 Forecast Sales of Writing Instruments by Category: Volume 2022-2027
Table 81 Forecast Sales of Writing Instruments by Category: Value 2022-2027
Table 82 Forecast Sales of Writing Instruments by Category: % Volume Growth 2022-2027
Table 83 Forecast Sales of Writing Instruments by Category: % Value Growth 2022-2027