The personal accessories market has continued to experience strong current value growth in 2019 as consumers continue to become more fashion conscious due to the rising penetration of social media platforms such as Instagram and Facebook, rising disposable incomes, rise in dual incomes in families and easier access to personal accessories through e-commerce platforms. In addition, companies, multi-brand outlets and e-commerce players are adopting different marketing strategies to attract consumers such as deep discounting, annual festive deals, bank cashback schemes, loyalty programmes, etc.
The regulatory environment in the country has gradually become more rigorous with the government taking a strict stance on certain policies. In the latest Union Budget presented by the newly elected government, the import duty on gold was increased to 12.
Personal accessories is one of the highly fragmented markets in the country with the value share of “others” continuing to dominate in 2018. Products such as jewellery have had a cultural importance in the country with several domestic players and even a large unorganised market.
Traditionally, physical retail outlets have had strong dominance in terms of distribution. However, there has been a steady shift here.
Personal accessories have been recording strong growth numbers in the past few years. However, in the upcoming years, it is projected that the growth would be mixed as certain categories such as fine jewellery, which is among the largest globally, is facing a tough stance from financial institutions who are unwilling to offer credit to jewellers due to the recent Nirav Modi scam.
You have no recently viewed reports.
Why not browse through our Featured or Trending Reports to see what we have to offer?
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Discover the latest market trends and uncover sources of future market growth for the Personal Accessories industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Personal Accessories industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in India for free:
The Personal Accessories in India market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our personal goods market research database.