Vision problems are likely to grow significantly in the coming years in Brazil due to prolonged exposure to digital screens, among other factors. One demographic likely to drive up the rate of myopia and other conditions, is children and teenagers, as they are starting to use digital devices at a younger age and for longer.
A relevant trend which is expected to gain traction over the forecast period is the concept of incorporating medicine into contact lenses. This has been approved by the FDA (Food and Drug Administration) and represents a huge step in eye care and eyewear, as it is considered a less harmful treatment and can potentially help to cure or at least slow the rate of growth for diseases such as glaucoma and cataracts.
The increasing trend of wearing spectacles as a fashionable accessory is considered a potential threat to the stronger growth of contact lenses. As the variety of spectacles expands in terms of price range and styles, the product is less frequently perceived as merely functional and more as an accessory instead.
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Understand the latest market trends and future growth opportunities for the Contact Lenses and Solutions industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Contact Lenses and Solutions industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Contact Lenses and Solutions
Contact lenses and Solutions is the aggregate of contact lenses and contact lens solution.
See All of Our DefinitionsThis report originates from Passport, our Contact Lenses and Solutions research and analysis database.
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