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Learn moreAug 2020
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After seeing slow but stable current value growth throughout the review period, contact lenses and solutions is expected to see a strong decline in 2020 as a whole. Growth fell in the first half of the year due to COVID-19.
More than 50% of the Dutch adult population needs to correct and improve a vision condition, with the percentage of the population with presbyopia and myopia continuing to increase throughout the review period. The penetration of contact lenses is still lower than spectacles, estimated at around 30%, with manufacturers and retailers working to encourage more people to adopt these products, even if this is in combination with spectacles.
Multinationals continued to dominate contact lenses in value terms in 2019, with Bausch & Lomb maintaining its lead. It increased its promotional activity, with a particular focus on marketing new products, which consolidated its lead.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Contact Lenses and Solutions industry in Netherlands with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Contact Lenses and Solutions industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.
The Contact Lenses and Solutions in Netherlands market research report includes:
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Why buy this report?
This industry report originates from Passport, our Contact Lenses and Solutions market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.