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Learn moreAug 2020
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Contact lenses are considered to be essential products, purchased regularly and replaced much more often than spectacles. The category is therefore usually resistant to economic slowdowns and reduced purchasing power among consumers.
Contact lenses in Sweden are purchased mainly through three channels, namely optical shops, e-commerce and pharmacies. While a decade ago optical shops accounted for almost all sales in the category, this channel is now rapidly losing share to e-commerce.
Contact lenses in Sweden is a very common choice, which makes Sweden the number one consumer of contact lenses (volume per capita) in Western Europe. Opticians believe the trend among consumers of preferring contact lenses is due to convenience: many Swedish people are engaged in various sports, including skiing or ice skating, and wearing spectacles would be uncomfortable.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Contact Lenses and Solutions industry in Sweden with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Contact Lenses and Solutions industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.
The Contact Lenses and Solutions in Sweden market research report includes:
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Why buy this report?
This industry report originates from Passport, our Contact Lenses and Solutions market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.