The performance of the housing market correlates with the consumption of consumer appliances, especially fridge-freezers, ovens, cookers and automatic washing machines. In 2022, the Brazilian economy saw an increase in interest rates, consequently leading to higher prices for financed apartments or houses, dampening the housing market.
In terms of distribution channels, appliances and electronics specialists is expected to continue to account for the largest share of sales in refrigeration appliances. In 2022, this channel is set to see volume share growth despite a decline in actual sales.
The installation of 5G infrastructure is taking place in many cities in the country in 2022, and this technology definitely has the potential to not only increase sales via e-commerce, but also to improve the customer experience and drive connectivity. Thus, some innovative themes are arising, such as the internet of things, artificial intelligence and the multiverse.
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Understand the latest market trends and future growth opportunities for the Refrigeration Appliances industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Refrigeration Appliances industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Refrigeration Appliances
Refrigeration appliances considers built-in and freestanding major appliances in the following categories: fridge freezers, fridges, freezers and electric wine coolers chillers.
See All of Our DefinitionsThis report originates from Passport, our Refrigeration Appliances research and analysis database.
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