Due to significant consumer demand for appliances with multiple shelves, door bins, and adjustable freshness and temperature controls in freezer compartments, the double door format of fridge freezers, especially featuring a top freezer, is expected to see further development and growth over the forecast period. Additionally, a number of significant players are making strategic moves to increase their presence in the category.
The primary factor expected to drive the category's optimistic growth prospects over the forecast period is the rising consumer preference for smart technology intended to simplify daily tasks involving food storage. Local demand for connected refrigeration appliances is expected to experience rapid expansion due to the increasing number of smart homes and the idea of interconnecting smart appliances featuring the Internet of Things (IoT) for efficiency and convenience.
Over the forecast period, innovation, new product development, and the incorporation of features offering specific value are likely to support further demand for refrigeration appliances in the United Arab Emirates. A number of variables, including increasing digitalisation, rising consumer awareness, and improving purchasing power will drive up demand for smart home appliances such as fridge freezers, despite connected models losing some ground during the pandemic.
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Understand the latest market trends and future growth opportunities for the Refrigeration Appliances industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Refrigeration Appliances industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Refrigeration appliances considers built-in and freestanding major appliances in the following categories: fridge freezers, fridges, freezers and electric wine coolers chillers.See All of Our Definitions
This report originates from Passport, our Refrigeration Appliances research and analysis database.
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