Refrigeration appliances is expected to register positive volume CAGR over the forecast period, thanks to greater stability in the economy and increasing house sales. Home ownership increased towards the end of the review period thanks to the decrease in housing loan interest rates in the last quarter of 2019, along with the government incentive of up to TRY82,000 of non-repayable credit which was offered to first-time home buyers in 2020.
Along with higher urbanisation levels and the consumer desire for modern household environments, the demand for built-in refrigeration is expected to increase over the forecast period. Furthermore, sales of higher capacity refrigeration appliances are predicted to also increase, with a rising need for food storage in line with the rising demand for frozen food in Turkey.
Even though electronics and appliance specialist retailers will remain the most important channel for sales of refrigeration appliances in Turkey, discounters are also expected to see continuing gains over the forecast period. Price-sensitive consumers will continue to seek the best value for money and, in comparison to other retailers, prominent chains of discounters are often able to provide refrigeration appliances at more affordable prices.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Refrigeration Appliances industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Refrigeration Appliances industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Refrigeration appliances considers built-in and freestanding major appliances in the following categories: fridge freezers, fridges, freezers and electric wine coolers chillers.See All of Our Definitions
This report originates from Passport, our Refrigeration Appliances research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!