Our site uses cookies to improve functionality. If you are happy with this select "Accept All". If not, select "Manage Preferences" to learn more about managing your cookie preferences. Follow this link to learn more about our cookie policy and how we use cookies. Or learn more about our privacy policy and how we use and store your data.

Enjoy a 15% discount on all purchases until the 31st of March 2023 using the promo code EOFWEB22 at check out!

Refrigeration Appliances in Turkey

December 2022
Select Country Report
USD 1,195
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).

This report comes in PDF with additional info in Excel included.

Overview:

Understand the latest market trends and future growth opportunities for the Refrigeration Appliances industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Refrigeration Appliances industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Refrigeration Appliances in Turkey report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Refrigeration Appliances in Turkey?
  • Which are the leading brands in Turkey?
  • How are products distributed in Turkey?
  • To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
  • How are considerations such as urban development and the rise in single-person households determining sales growth?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Refrigeration Appliances in Turkey - Category analysis

KEY DATA FINDINGS

Refrigeration appliances fall into a negative decline following the boost in sales seen during the pandemic lockdowns
Unit price hikes act as a deterrent for price-sensitive consumers
Arçelik maintains its lead as all players continue to enhance their e-commerce offerings
Positive growth is predicted during the forecast period
Demand for built-in refrigeration appliances is expected to increase
Discounters and e-commerce will continue to gain from economic uncertainty
Table 1 Sales of Refrigeration Appliances by Category: Volume 2017-2022
Table 2 Sales of Refrigeration Appliances by Category: Value 2017-2022
Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2017-2022
Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2017-2022
Table 5 Sales of Freezers by Format: % Volume 2017-2022
Table 6 Sales of Freezers by Volume Capacity: % Volume 2017-2022
Table 7 Sales of Fridge Freezers by Format: % Volume 2017-2022
Table 8 Sales of Fridge Freezers by Volume Capacity: % Volume 2017-2022
Table 9 Sales of Fridge Freezers by Connected Appliances: % Volume 2018-2022
Table 10 Sales of Fridges by Volume Capacity: % Volume 2017-2022
Table 11 NBO Company Shares of Refrigeration Appliances: % Volume 2018-2022
Table 12 LBN Brand Shares of Refrigeration Appliances: % Volume 2019-2022
Table 13 NBO Company Shares of Built-in Fridge Freezers: % Volume 2018-2022
Table 14 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2018-2022
Table 15 NBO Company Shares of Built-in Fridges: % Volume 2018-2022
Table 16 NBO Company Shares of Freestanding Fridges: % Volume 2018-2022
Table 17 Distribution of Refrigeration Appliances by Format: % Volume 2017-2022
Table 18 Production of Refrigeration Appliances: Total Volume 2017-2022
Table 19 Forecast Sales of Refrigeration Appliances by Category: Volume 2022-2027
Table 20 Forecast Sales of Refrigeration Appliances by Category: Value 2022-2027
Table 21 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2022-2027
Table 22 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2022-2027

Consumer Appliances in Turkey - Industry Overview

Consumer appliances sales stagnate in 2022
Average unit prices skyrocket due to a myriad of challenges
Domestic players maintain their strong places thanks to high levels of consumer trust, wide distribution, and affordable prices
E-commerce sees ongoing growth, with discounters are set to benefit
Consumer appliances is expected to demonstrate a positive growth by 2027
Table 23 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 24 Replacement Cycles of Consumer Appliances by Category 2018-2023
Table 25 Sales of Consumer Appliances by Category: Volume 2017-2022
Table 26 Sales of Consumer Appliances by Category: Value 2017-2022
Table 27 Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
Table 28 Sales of Consumer Appliances by Category: % Value Growth 2017-2022
Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
Table 31 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
Table 32 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
Table 33 Sales of Small Appliances by Category: Volume 2017-2022
Table 34 Sales of Small Appliances by Category: Value 2017-2022
Table 35 Sales of Small Appliances by Category: % Volume Growth 2017-2022
Table 36 Sales of Small Appliances by Category: % Value Growth 2017-2022
Table 37 NBO Company Shares of Major Appliances: % Volume 2018-2022
Table 38 LBN Brand Shares of Major Appliances: % Volume 2019-2022
Table 39 NBO Company Shares of Small Appliances: % Volume2018-2022
Table 40 LBN Brand Shares of Small Appliances: % Volume2019-2022
Table 41 Distribution of Major Appliances by Format: % Volume 2017-2022
Table 42 Distribution of Small Appliances by Format: % Volume 2017-2022
Table 43 Forecast Sales of Consumer Appliances by Category: Volume 2022-2027
Table 44 Forecast Sales of Consumer Appliances by Category: Value 2022-2027
Table 45 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2022-2027
Table 46 Forecast Sales of Consumer Appliances by Category: % Value Growth 2022-2027
Table 47 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2022-2027
Table 48 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2022-2027
Table 49 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2022-2027
Table 50 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2022-2027
Table 51 Forecast Sales of Small Appliances by Category: Volume 2022-2027
Table 52 Forecast Sales of Small Appliances by Category: Value 2022-2027
Table 53 Forecast Sales of Small Appliances by Category: % Volume Growth 2022-2027
Table 54 Forecast Sales of Small Appliances by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Refrigeration Appliances

  • Built-in Refrigeration Appliances
  • Freestanding Refrigeration Appliances
    • Built-in Electric Wine Coolers/Chillers
    • Freestanding Electric Wine Coolers/Chillers
    • Built-in Freezers
    • Freestanding Freezers
    • Built-in Fridge Freezers
    • Freestanding Fridge Freezers
    • Built-in Fridges
    • Freestanding Fridges

Refrigeration Appliances

Refrigeration appliances considers built-in and freestanding major appliances in the following categories: fridge freezers, fridges, freezers and electric wine coolers chillers.

See All of Our Definitions
Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Refrigeration Appliances research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!

© 2023 Euromonitor is privately owned & trademarked. VAT No. GB: 239-2559-40 Registered in England No. 1040587