The pandemic offered a boost to the e-commerce channel, which is gradually picking up interest in Malaysia. During 2020 and 2021, due to COVID-19, brands and retailers were forced to increase their use of e-commerce platforms such as Lazada, Shopee, and Facebook to reach a wider consumer pool and encourage sales, while in-person shopping was not possible.
Against the backdrop of little space for gardening activities in high-rise buildings and urban consumers leading busy lifestyles, pots and planters and indoor plants offer a hassle-free option that occupies very little space as it ensures easy maintenance relative to large outdoor gardens. Malaysians are actively looking to include indoor plants in their homes due to their stress-relieving and air-purifying properties, which urban consumers actively seek out due to their hectic lifestyles.
Baba Gardening, a local gardening giant known for its household brand name, launched its 100% biodegradable pots that microorganisms can break down into humus, carbon dioxide, and biogas when placed in a microbial environment. Moving forward, products which address sustainability concerns among consumers will face increasing demand as Malaysians become more conscious about sustainable production and consumption practices.
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Understand the latest market trends and future growth opportunities for the Gardening industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Gardening industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Includes: products purchased by consumers through retail channels. Excludes: commercial sales to professional landscapers / groundskeepers / tradesman / contractors etc for gardening / landscaping. Excludes: outdoor furniture, be it self-assembly or ready-made, which is tracked under Outdoor Furniture. Excludes: Barbecues and Garden Sheds, which are tracked under Outdoor LivingSee All of Our Definitions
This report originates from Passport, our Gardening research and analysis database.
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