Air Treatment Products in Vietnam

November 2021
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Overview:

Understand the latest market trends and future growth opportunities for the Air Treatment Products industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Air Treatment Products industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Air Treatment Products in Vietnam report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Air Treatment Products in Vietnam?
  • Which are the leading brands in Vietnam?
  • How are products distributed in Vietnam?
  • To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
  • How are considerations such as urban development and the rise in single-person households determining sales growth?
  • Where is future growth expected to be most dynamic?

Air Treatment Products in Vietnam - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Growing economic concerns put pressure on sales of air treatment products
Despite the challenging market conditions air treatment products sees more new product launches in 2021
E-commerce players look to attract more consumers by offering free installation

PROSPECTS AND OPPORTUNITIES

Air quality and sustainability expected to feature more prominently when choosing air treatment products
Rural areas set to be targeted as competition intensifies in air treatment products
Electronics and appliance specialist retailers set to be important in reaching rural consumers

CATEGORY DATA

Table 1 Sales of Personal Care Appliances by Category: Volume 2016-2021 Table 2 Sales of Personal Care Appliances by Category: Value 2016-2021 Table 3 Sales of Personal Care Appliances by Category: % Volume Growth 2016-2021 Table 4 Sales of Personal Care Appliances by Category: % Value Growth 2016-2021 Table 5 Sales of Body Shavers by Format: % Volume 2016-2021 Table 6 Sales of Hair Care Appliances by Format: % Volume 2016-2021 Table 7 NBO Company Shares of Personal Care Appliances 2017-2021 Table 8 LBN Brand Shares of Personal Care Appliances 2018-2021 Table 9 Distribution of Personal Care Appliances by Format: % Volume 2016-2021 Table 10 Forecast Sales of Personal Care Appliances by Category: Volume 2021-2026 Table 11 Forecast Sales of Personal Care Appliances by Category: Value 2021-2026 Table 12 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2021-2026 Table 13 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2021-2026

Consumer Appliances in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Consumer appliances in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?

MARKET INDICATORS

Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2016-2021 Table 15 Replacement Cycles of Consumer Appliances by Category 2016-2021 Table 16 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2021-2026 Table 17 Forecast Replacement Cycles of Consumer Appliances by Category 2021-2026

MARKET DATA

Table 18 Sales of Consumer Appliances by Category: Volume 2016-2021 Table 19 Sales of Consumer Appliances by Category: Value 2016-2021 Table 20 Sales of Consumer Appliances by Category: % Volume Growth 2016-2021 Table 21 Sales of Consumer Appliances by Category: % Value Growth 2016-2021 Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2016-2021 Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2016-2021 Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2016-2021 Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2016-2021 Table 26 Sales of Small Appliances by Category: Volume 2016-2021 Table 27 Sales of Small Appliances by Category: Value 2016-2021 Table 28 Sales of Small Appliances by Category: % Volume Growth 2016-2021 Table 29 Sales of Small Appliances by Category: % Value Growth 2016-2021 Table 30 NBO Company Shares of Major Appliances: % Volume 2017-2021 Table 31 LBN Brand Shares of Major Appliances: % Volume 2018-2021 Table 32 NBO Company Shares of Small Appliances: % Volume 2017-2021 Table 33 LBN Brand Shares of Small Appliances: % Volume 2018-2021 Table 34 Distribution of Major Appliances by Format: % Volume 2016-2021 Table 35 Distribution of Small Appliances by Format: % Volume 2016-2021 Table 36 Forecast Sales of Consumer Appliances by Category: Volume 2021-2026 Table 37 Forecast Sales of Consumer Appliances by Category: Value 2021-2026 Table 38 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2021-2026 Table 39 Forecast Sales of Consumer Appliances by Category: % Value Growth 2021-2026 Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2021-2026 Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2021-2026 Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2021-2026 Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2021-2026 Table 44 Forecast Sales of Small Appliances by Category: Volume 2021-2026 Table 45 Forecast Sales of Small Appliances by Category: Value 2021-2026 Table 46 Forecast Sales of Small Appliances by Category: % Volume Growth 2021-2026 Table 47 Forecast Sales of Small Appliances by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources
The following categories and subcategories are included:

Air Treatment Products

  • Air Purifiers
      • Portable Room Air Conditioners
      • Split Air Conditioners
      • Window Air Conditioners
    • Air Coolers
    • Cooling Fans
  • Dehumidifiers
  • Humidifiers

Air Treatment Products

This category includes all cooling (window, room and split air conditioners, desk fans, standing fans, tower fans, air coolers and ceiling fans), dehumidifiers, humidifiers, air purifiers.

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This report originates from Passport, our Air Treatment Products research and analysis database.

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