Following COVID-19 and the disruption it caused to the supply chain, some of the brands that operate within air treatment products in Italy have been considering reducing their exposure to Chinese manufacturing in favour of “nearshoring”. By bringing production closer to home this not only potentially limits future problems tied to production in Asia, but it is also a more sustainable practice, with this reducing the environmental impact of shipping products over long distances.
Air conditioners are among the top culprits for household electricity consumption, together with refrigeration appliances, washing machines and dishwashers, coffee machines and irons. Given the spiralling energy prices seen since Russia's invasion of Ukraine, Italian consumers will likely have to juggle between keeping their homes cool during periods of hot weather while also trying to reduce their electricity consumption.
With increasing interest rates being established by the Central Bank, expectations for the real estate market in Italy are generally negative. However, despite this, expectations for the purchasing of holiday homes are much rosier, as many local and foreign consumers are looking for a place to spend their holidays, or as an investment for holiday rentals.
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Understand the latest market trends and future growth opportunities for the Air Treatment Products industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Treatment Products industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Air Treatment Products
This category includes all cooling (window, room and split air conditioners, desk fans, standing fans, tower fans, air coolers and ceiling fans), dehumidifiers, humidifiers, air purifiers.
See All of Our DefinitionsThis report originates from Passport, our Air Treatment Products research and analysis database.
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