Dynamic although slowing retail volume growth is expected for air treatment products over the forecast period. Harsh summers and rising temperatures each year are encouraging increasing numbers of consumers to buy cooling products such as air coolers and air conditioners.
Air treatment categories are expected to remain in demand in India in the forecast period. The country continues to have one of the worst air quality indices in the world, with cities such as Delhi topping the list every year.
In the forecast period, the favourable digital ecosystem, with increasing internet penetration, is expected to support the usage of smart/IoT-enabled appliances. Consumers, especially those in urban centres or with busy lifestyles, are looking for convenience and a better standard of living; thus, they are increasingly likely to be interested in appliances that perform tasks remotely, or are connected.
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Understand the latest market trends and future growth opportunities for the Air Treatment Products industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Treatment Products industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Air Treatment Products
This category includes all cooling (window, room and split air conditioners, desk fans, standing fans, tower fans, air coolers and ceiling fans), dehumidifiers, humidifiers, air purifiers.See All of Our Definitions
This report originates from Passport, our Air Treatment Products research and analysis database.
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