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Country Report

Air Treatment Products in

Air Treatment Products in India

Jan 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Seasonal demand for air conditioners affects sales during COVID-19 lockdown

Air conditioners, the second biggest category within air treatment products in terms of volume sales, traditionally enjoys the biggest proportion of its sales from February to May due to the summer season and the intensity of heat in India. However, in 2020, due to stringent lockdown imposed in the country from late March to May, all stores were shut and e-commerce players were not allowed to deliver products.

Cooling fans impacted by housing sector slowdown and delayed upgrades

Volume sales of cooling fans witnessed strong decline in 2020 as the outbreak of COVID-19 had a negative effect on the performance of the housing sector, reducing the number of installations, and delayed upgrades by consumers. Cooling fans have a strong penetration in India and the steady growth witnessed in the review period, prior to the outbreak of COVID-19, was triggered either by the government’s PMAY scheme or by premium offerings from manufacturers.

Improvement in air pollution during lockdown causes sales of air purifiers to decline

Retail volume sales of air purifiers also declined in 2020 but to a lesser extent compared to appliances for cooling. It is thought that economic uncertainty and consumers’ tendency to save money were behind the decline, especially in the first half of the year.

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Air Treatment Products Sample Report Air Treatment Products Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Air Treatment Products industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Air Treatment Products industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Air Treatment Products in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Air Treatment Products in India?
What are the major brands in India?
Are split air conditioners taking share from room and window units?
Is construction a key retail channel for distribution in India?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

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Air Treatment Products in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Seasonal demand for air conditioners affects sales during COVID-19 lockdown

Cooling fans impacted by housing sector slowdown and delayed upgrades

Improvement in air pollution during lockdown causes sales of air purifiers to decline

RECOVERY AND OPPORTUNITIES

Early recovery expected due to India’s hot summers and rising pollution levels

More launches of lower-priced products expected due to consumers’ reduced spending capacity

E-commerce to gain a greater distribution share

CATEGORY DATA

Table 1 Sales of Air Treatment Products by Category: Volume 2015-2020
Table 2 Sales of Air Treatment Products by Category: Value 2015-2020
Table 3 Sales of Air Treatment Products by Category: % Volume Growth 2015-2020
Table 4 Sales of Air Treatment Products by Category: % Value Growth 2015-2020
Table 5 Sales of Air Conditioners by Connected Appliances: % Volume 2016-2020
Table 6 NBO Company Shares of Air Treatment Products: % Volume 2016-2020
Table 7 LBN Brand Shares of Air Treatment Products: % Volume 2017-2020
Table 8 Distribution of Air Treatment Products by Format: % Volume 2015-2020
Table 9 Production of Air Conditioners: Total Volume 2015-2020
Table 10 Forecast Sales of Air Treatment Products by Category: Volume 2020-2025
Table 11 Forecast Sales of Air Treatment Products by Category: Value 2020-2025
Table 12 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2020-2025
Table 13 Forecast Sales of Air Treatment Products by Category: % Value Growth 2020-2025

Consumer Appliances in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer appliances

COVID-19 country impact

Company response

Retailing shift

What next for consumer appliances?

MARKET INDICATORS

Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2015-2020
Table 15 Replacement Cycles of Consumer Appliances by Category 2015-2020
Table 16 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2020-2025
Table 17 Forecast Replacement Cycles of Consumer Appliances by Category 2020-2025

MARKET DATA

Table 18 Sales of Consumer Appliances by Category: Volume 2015-2020
Table 19 Sales of Consumer Appliances by Category: Value 2015-2020
Table 20 Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
Table 21 Sales of Consumer Appliances by Category: % Value Growth 2015-2020
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
Table 26 Sales of Small Appliances by Category: Volume 2015-2020
Table 27 Sales of Small Appliances by Category: Value 2015-2020
Table 28 Sales of Small Appliances by Category: % Volume Growth 2015-2020
Table 29 Sales of Small Appliances by Category: % Value Growth 2015-2020
Table 30 NBO Company Shares of Major Appliances: % Volume 2016-2020
Table 31 LBN Brand Shares of Major Appliances: % Volume 2017-2020
Table 32 NBO Company Shares of Small Appliances: % Volume 2016-2020
Table 33 LBN Brand Shares of Small Appliances: % Volume 2017-2020
Table 34 Distribution of Major Appliances by Format: % Volume 2015-2020
Table 35 Distribution of Small Appliances by Format: % Volume 2015-2020
Table 36 Forecast Sales of Consumer Appliances by Category: Volume 2020-2025
Table 37 Forecast Sales of Consumer Appliances by Category: Value 2020-2025
Table 38 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2020-2025
Table 39 Forecast Sales of Consumer Appliances by Category: % Value Growth 2020-2025
Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2020-2025
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2020-2025
Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2020-2025
Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2020-2025
Table 44 Forecast Sales of Small Appliances by Category: Volume 2020-2025
Table 45 Forecast Sales of Small Appliances by Category: Value 2020-2025
Table 46 Forecast Sales of Small Appliances by Category: % Volume Growth 2020-2025
Table 47 Forecast Sales of Small Appliances by Category: % Value Growth 2020-2025

Megatrends

Country Report

Air Treatment Products in India

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Seasonal demand for air conditioners affects sales during COVID-19 lockdown

Cooling fans impacted by housing sector slowdown and delayed upgrades

Improvement in air pollution during lockdown causes sales of air purifiers to decline

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Air Treatment Products in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Seasonal demand for air conditioners affects sales during COVID-19 lockdown

Cooling fans impacted by housing sector slowdown and delayed upgrades

Improvement in air pollution during lockdown causes sales of air purifiers to decline

RECOVERY AND OPPORTUNITIES

Early recovery expected due to India’s hot summers and rising pollution levels

More launches of lower-priced products expected due to consumers’ reduced spending capacity

E-commerce to gain a greater distribution share

CATEGORY DATA

Consumer Appliances in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer appliances

COVID-19 country impact

Company response

Retailing shift

What next for consumer appliances?

MARKET INDICATORS

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DEFINITIONS

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