Executive Summary

Jul 2019
PROSPECTS
Rigid plastic remains the most popular beauty and personal care packaging type

Rigid plastic is the biggest category in beauty and personal care packaging due to the popularity of squeezable plastic tubes, closely followed by HDPE bottles. The popularity of squeezable plastic tubes is due to their use in toothpaste thanks to most players selecting this pack type for their products.

Plastic pouches developed in new sizes, while increasing popularity of face masks boosts use of flexible aluminium/plastic

During the review period, plastic pouches posted dynamic growth, albeit from a small base, thanks to new brands adding such primary packaging to their portfolios. Examples include Atm! hair styling, Natura Tododia skin care, Tree Hut bath additives and Blumen liquid soap.

Packaging, an important consideration amongst “green” brands

In Mexico, there are growing numbers of environmentally-concerned consumers. Although still limited in terms of overall presence, it is interesting to highlight how emerging brands with a natural positioning consider packaging to be an important part of their product concept.

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Beauty and Personal Care Packaging in Mexico

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Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care Packaging industry in Mexico with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care Packaging industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.

The Beauty and Personal Care Packaging in Mexico market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes in units and filled volumes
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the total unit volume of beauty and personal care packaging in Mexico?
  • What are the major beauty and personal care pack types in Mexico?
  • Are functional closures such as sprays and pumps growing in skin care packaging?
  • What are the most dynamic pack types within beauty and personal care?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

Beauty and Personal Care Packaging in Mexico - Category analysis

HEADLINES

PROSPECTS

Rigid plastic remains the most popular beauty and personal care packaging type
Plastic pouches developed in new sizes, while increasing popularity of face masks boosts use of flexible aluminium/plastic
Packaging, an important consideration amongst “green” brands

Beauty and Personal Care Packaging in Mexico - Company Profiles

Packaging Industry in Mexico - Industry Overview

EXECUTIVE SUMMARY

Packaging innovation remains strong despite economic lull
Smaller formats and multipacks set to be popular among confectionery consumers
Modern consumers demand more from soft drinks packaging
Sales of beer and wine drive the use of glass bottles
Plastic pouches developed in new sizes, while increasing popularity of face masks boosts use of flexible aluminium/plastic
Variety in home care product presentations

PACKAGING LEGISLATION

The authorities remain focused on stopping sales of illegal and adulterated alcoholic beverages
Rules for alcoholic drinks packaging and labelling in Mexico
Legislation continues to influence packaged food and beverages packaging

RECYCLING AND THE ENVIRONMENT

Packaging, an important consideration amongst “green” brands
Home care companies focus on communicating their green practices
Mexico remains a leader in PET recycling in the Americas
Table 1 Overview of Packaging Recycling and Recovery in Mexico: 2017/2018 and Targets for 2019

PACKAGING DESIGN AND LABELLING

Changing lifestyles encourage packaging innovation
Nescafé uses emotive packaging label in marketing campaign
Outcome of marijuana legalisation debate has implications for packaging

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