Sustainable production and sourcing is a well-established trend within the market for consumer goods. This also increasingly holds true for sustainable packaging.
Many players look for a premium look in their products by designing their packaging with PET, instead of HDPE. This trend towards a premium look among non-premium products by using PET packaging is now well established across categories.
Dutch brand Rituals has been expanding its presence in the Netherlands and abroad, and is now focussing on its packaging. While the primary packaging of its products has undergone little change, its method of dispensing has undergone some innovation.
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Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care Packaging industry in Netherlands with research from Euromonitor's team of in-country analysts.
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This industry report originates from Passport, our Packaging market research database.