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Country Report

Beauty and Personal Care Packaging in

Beauty and Personal Care Packaging in Vietnam

Jul 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Trend towards herbal and naturally positioned products continues increasing

A continued and increasing trend among Vietnamese consumers is the purchasing of products marked as natural and/or organic – this is in spite of the higher price tag usually placed on such products. The past few years have shown a clear trend towards more consumer awareness of using products deemed to be safer for the health and general public consumption.

Mass brands changing their packaging to attract customers

In the review period, there was also a movement from purchasing mass brands such as Unilever and Procter & Gamble to instead buying from premium manufacturers such as Estée Lauder and Shiseido. This was mainly thanks to a brighter economy, a gradual increase in the average income, higher living standards and the strong development of social networks.

Travel pack sizes enjoying growth

According to a report from the Ministry of Travel, 2018 continued to be a successful year for the Vietnam tourism industry, with the country welcoming approximately 15.6 million international visitors and serving over 80 million domestic tourists over the course of the year.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care Packaging industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care Packaging industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Beauty and Personal Care Packaging in Vietnam market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of beauty and personal care packaging in Vietnam?
What are the major beauty and personal care pack types in Vietnam?
Are functional closures such as sprays and pumps growing in skin care packaging?
What are the most dynamic pack types within beauty and personal care?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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Megatrends

Country Report

Beauty and Personal Care Packaging in Vietnam

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Trend towards herbal and naturally positioned products continues increasing

Mass brands changing their packaging to attract customers

Travel pack sizes enjoying growth

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents