The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreJul 2019
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“Natural”, “floral”, “clean” and “free from” ingredients specification is currently a key highlight in beauty and personal care marketing. Products are packaged with labels, claims and illustrations highlighting features and characteristics such as “natural”, “zesty fresh lemon”, “white lime mint”, “fluoride free”’, “charcoal clean”, “pure clean”, “fresh touch”, “relaxing lavender”, “rose pomegranate”, “avocado Calendula”, “cucumber and green Tea”, “refreshing apple”, “Manicougan clay” and “Dead Sea mud”.
With increasing media coverage about skin damage caused by air pollution and smog, consumers are attracted by protective beauty and personal care products and also increasingly eyeing UV protection with high SPF claims. Consumers are surrounded by daily moisturisers, facial mists, foundations, BB creams and primers with UV and SPF included as almost a default feature.
With social networking sites an increasingly important marketing channel among the youth, Instagrammable packaging is key in promoting brands and products, particularly anything that goes viral. Premium US hair care brand IGK uses eye-catching colourful packaging that fits well with the desire among Millennial and Generation Z consumers for neon-bright colours and Instagrammable designs and patterns.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care Packaging industry in Singapore with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Beauty and Personal Care Packaging industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.
The Beauty and Personal Care Packaging in Singapore market research report includes:
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Why buy this report?
This industry report originates from Passport, our Packaging market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.