All categories of home audio and cinema are expected to see a strong negative retail volume sales trend over the forecast period. Specific stand-alone audio devices are set to become less common in Austrian households, while consumers are shifting to the use of smartphone or their computer to listen to music.
At the same time, interest in conventional television programmes is expected to decline in favour of streaming services, in combination with more flexible viewing habits, including computers and smartphones. In addition, more and more households are predicted to forgo owning televisions.
While sound quality has remained a major selling point in headphones, it has been increasingly neglected by consumers when it comes to listening to music at home. Instead, consumers have prioritised convenience and connectivity.
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Understand the latest market trends and future growth opportunities for the Home Audio and Cinema industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Audio and Cinema industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Audio and Cinema
Home audio and cinema consist of Audio Separates, Home Cinema & Speaker Systems, Hi-Fi Systems and Other Home Audio & Cinema.
See All of Our DefinitionsThis report originates from Passport, our Home Audio and Cinema research and analysis database.
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