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Country Report

Home Audio and Cinema in

Home Audio and Cinema in Thailand

Sep 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Steeper falls in a declining category due to the COVID-19 epidemic in 2020

All categories of home and cinema recorded retail volume declines in 2019. Home audio and cinema in Thailand has witnessed a significant shift away from the old-style stereo set or home theatre towards wireless devices or just a smartphone.

Pre-pandemic trends emphasised by the severe impact on personal budgets of the lockdown in 2020

Trends in terms of product preferences already evident prior to the pandemic are likely to be emphasised in 2020 due to the severe impact of the lockdown on disposable incomes. Speakers, for example, is set to record steep double-digit volume declines in 2020.

The leading brands gain share in 2020

Consumers are likely to remain extremely cautious with their spending in 2020. This will not only translate in lower volume sales, when Thais do purchase home audio and cinema products they will likely opt for leading brands with strong reputations for reliability and quality.

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Samples

Home Audio and Cinema Sample Report Home Audio and Cinema Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Home Audio and Cinema industry in Thailand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Audio and Cinema industry in Thailand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Audio and Cinema in Thailand market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home Audio and Cinema in Thailand?
What are the major brands in Thailand?
What is the growth rate for Home Cinema and Speaker Systems?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

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Home Audio and Cinema in Thailand - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Steeper falls in a declining category due to the COVID-19 epidemic in 2020

Pre-pandemic trends emphasised by the severe impact on personal budgets of the lockdown in 2020

The leading brands gain share in 2020

RECOVERY AND OPPORTUNITIES

Ongoing declines expected for all types of home audio and cinema

Manufacturers will need to position their brands within the digital world

A major channel shift to e-commerce is unlikely

CATEGORY DATA

Table 1 Sales of Home Audio and Cinema by Category: Volume 2015-2020
Table 2 Sales of Home Audio and Cinema by Category: Value 2015-2020
Table 3 Sales of Home Audio and Cinema by Category: % Volume Growth 2015-2020
Table 4 Sales of Home Audio and Cinema by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Home Audio and Cinema: % Volume 2016-2020
Table 6 LBN Brand Shares of Home Audio and Cinema: % Volume 2017-2020
Table 7 Distribution of Home Audio and Cinema by Channel: % Volume 2015-2020
Table 8 Forecast Sales of Home Audio and Cinema by Category: Volume 2020-2025
Table 9 Forecast Sales of Home Audio and Cinema by Category: Value 2020-2025
Table 10 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2020-2025

Consumer Electronics in Thailand - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer electronics

COVID-19 country impact

Company response

Retailing shift

What next for consumer electronics?

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2015-2020
Table 13 Sales of Consumer Electronics by Category: Value 2015-2020
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2015-2020
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2015-2020
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2016-2020
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2017-2020
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2015-2020
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2020-2025
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2020-2025
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2020-2025

Megatrends

Country Report

Home Audio and Cinema in Thailand

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Steeper falls in a declining category due to the COVID-19 epidemic in 2020

Pre-pandemic trends emphasised by the severe impact on personal budgets of the lockdown in 2020

The leading brands gain share in 2020

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Home Audio and Cinema in Thailand - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Steeper falls in a declining category due to the COVID-19 epidemic in 2020

Pre-pandemic trends emphasised by the severe impact on personal budgets of the lockdown in 2020

The leading brands gain share in 2020

RECOVERY AND OPPORTUNITIES

Ongoing declines expected for all types of home audio and cinema

Manufacturers will need to position their brands within the digital world

A major channel shift to e-commerce is unlikely

CATEGORY DATA

Consumer Electronics in Thailand - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer electronics

COVID-19 country impact

Company response

Retailing shift

What next for consumer electronics?

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

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