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Learn moreOct 2020
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Home audio and cinema is expected to register positive volume growth in 2020, after a number of years of recording falling volume sales. Sales in this category will receive positive impetus as a result of the COVID-19 pandemic, with many consumers afraid of watching movies at cinemas, which are enclosed spaces with lots of other people, increasing the potential to become infected by the virus.
Despite the presence of the COVID-19 virus, there are not expected to be any major changes in the sales shares held by players in home audio and cinema in 2020, with Yamaha Music Korea continuing to lead the category thanks to the diverse home audio and cinema product range it offers. Its range stretches from mass to premium speakers, like Restio, as well as including soundbars for models that do not contain speakers.
Premium speaker brands like Bang & Olufsen continue to be introduced as consumers are looking for high-quality sound in their homes, with well-designed speakers also being seen as good home interior products, with the increasing time spent in the home only serving to drive this trend in 2020. Geneva speakers from Geneva Lab have been introduced in different sizes based on model numbers, with the models with high numbers able to offer particularly sophisticated sound.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Home Audio and Cinema industry in South Korea with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Home Audio and Cinema industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Consumer Electronics market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.