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Country Report

Home Audio and Cinema in

Home Audio and Cinema in Egypt

Aug 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

High prices and growing use of alternatives hit demand

“Home theatre” suffered greatly as the government officially classified it as a luxury category with many non-essential products. The government’s imposition of very high custom tariffs caused many products to disappear from the shelves of retailers.

Property boom offers space for home cinema and speaker systems

The booming property market in Egypt is stimulating interest in bigger, secondary or even tertiary properties as consumers try to safeguard their wealth in an unstable economy. This has become increasingly important as the national currency has devaluated significantly overnight on several occasions.

Some categories face redundancy due to the rise of practical, cheaper substitutes

Home cinema and speaker systems is the only category expected to record positive growth in terms of retail volume sales over the forecast period. While high prices is a key reason for the ongoing drop in demand, many of product types are being phased out or replaced by alternatives.

COMPETITIVE LANDSCAPE

Commercial grade brands meet the needs of most consumers

Philips, Sony and LG are considered “commercial grade home theatre” brands. These brands offer lower prices to cater to consumers who desire home audio and cinema products at an affordable cost.

Expensive niche brands appeal to affluent or tech-savvy consumers

While Philips, Sony and LG dominate retail volume shares, niche brands are present in the category. Bose is the most visible, although its retail volume share is only marginal.

Consumers tend to avoid cheap brands for quality and safety reasons

Consumers can purchase home audio and cinema products by Chinese brands at very low prices in Egypt. However, the average unit price in the category is expected to continue to rise over the forecast period.

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Samples

Home Audio and Cinema Sample Report Home Audio and Cinema Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Home Audio and Cinema industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Audio and Cinema industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Audio and Cinema in Egypt market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home Audio and Cinema in Egypt?
What are the major brands in Egypt?
What is the growth rate for Home Cinema and Speaker Systems?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

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Home Audio and Cinema in Egypt - Category analysis

HEADLINES

PROSPECTS

High prices and growing use of alternatives hit demand

Property boom offers space for home cinema and speaker systems

Some categories face redundancy due to the rise of practical, cheaper substitutes

COMPETITIVE LANDSCAPE

Commercial grade brands meet the needs of most consumers

Expensive niche brands appeal to affluent or tech-savvy consumers

Consumers tend to avoid cheap brands for quality and safety reasons

CATEGORY DATA

Table 1 Sales of Home Audio and Cinema by Category: Volume 2014-2019
Table 2 Sales of Home Audio and Cinema by Category: Value 2014-2019
Table 3 Sales of Home Audio and Cinema by Category: % Volume Growth 2014-2019
Table 4 Sales of Home Audio and Cinema by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Home Audio and Cinema: % Volume 2015-2019
Table 6 LBN Brand Shares of Home Audio and Cinema: % Volume 2016-2019
Table 7 Distribution of Home Audio and Cinema by Channel: % Volume 2014-2019
Table 8 Forecast Sales of Home Audio and Cinema by Category: Volume 2019-2024
Table 9 Forecast Sales of Home Audio and Cinema by Category: Value 2019-2024
Table 10 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2019-2024

Consumer Electronics in Egypt - Industry Overview

EXECUTIVE SUMMARY

Players and consumers adapt to the economic situation to improve the volume growth performance in 2019

Retailers use convenient payment plans and promotions to sustain demand

Move to local manufacturing base as Chinese brands flow into the industry

Manufacturers and specialist retailers expand their reach through internet retailing

Improving economy and growing competition offer volume growth potential

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024

Megatrends

Country Report

Home Audio and Cinema in Egypt

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

High prices and growing use of alternatives hit demand

Property boom offers space for home cinema and speaker systems

Some categories face redundancy due to the rise of practical, cheaper substitutes

COMPETITIVE LANDSCAPE

Commercial grade brands meet the needs of most consumers

Expensive niche brands appeal to affluent or tech-savvy consumers

Consumers tend to avoid cheap brands for quality and safety reasons

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Home Audio and Cinema in Egypt - Category analysis

HEADLINES

PROSPECTS

High prices and growing use of alternatives hit demand

Property boom offers space for home cinema and speaker systems

Some categories face redundancy due to the rise of practical, cheaper substitutes

COMPETITIVE LANDSCAPE

Commercial grade brands meet the needs of most consumers

Expensive niche brands appeal to affluent or tech-savvy consumers

Consumers tend to avoid cheap brands for quality and safety reasons

CATEGORY DATA

Consumer Electronics in Egypt - Industry Overview

EXECUTIVE SUMMARY

Players and consumers adapt to the economic situation to improve the volume growth performance in 2019

Retailers use convenient payment plans and promotions to sustain demand

Move to local manufacturing base as Chinese brands flow into the industry

Manufacturers and specialist retailers expand their reach through internet retailing

Improving economy and growing competition offer volume growth potential

MARKET DATA

SOURCES

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