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Country Report

Home Audio and Cinema in

Home Audio and Cinema in Chile

Aug 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Wireless speakers a threat to some home audio and cinema categories

Hi-Fi systems and digital media player docks recorded declining volumes in 2019, with these categories’ products being increasingly replaced by wireless speakers, which have been seeing consistently strong growth in recent years. Portability and connectivity are two factors that position them as a more convenient product, offering greater convenience of use, wider consumption occasions and different levels of accessible prices for the consumer.

Streaming services represent a new way of listening to music

Streaming services are changing the way in which consumers are listening to music. Consumers are increasingly subscribing to streaming services, such as Spotify, for which they therefore usually need an internet connection to play their music, so smartphones, laptops and desktops are the devices they often choose to listen through.

Visiting physical stores is still important in the pre-purchase process

Home audio and cinema is a category in which the consumer continues to generally feel the need for a visit to a physical store, as they feel it is very important to talk to a salesperson about the characteristics of the product. In addition, listening to the product’s performance is still an important part of the purchasing process, so that, especially when there is a lot of brands and products to choose from, consumers can get a clearer idea about which brands and models would be best for them.

COMPETITIVE LANDSCAPE

Aspects of differentiation – brand, design and quality

Brands concentrate on offering quality audio products to differentiate themselves. Since the category is at a relatively mature stage, consumers look for products that have high quality standards, since the products will be part of the home, meaning that size, design and weight become relevant.

Distribution continues to be concentrated

Mixed retailers continued to be the dominant distribution channel in home audio and cinema. Historically, this channel has always been a very important one in retail sales in Chile.

Home audio and cinema dominated by international brands

Global brands such as LG, Samsung, Sony and Bose dominate home audio and cinema in Chile. They take advantage of the consumer confidence in their brands by being present in various categories across the industry.

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Samples

Home Audio and Cinema Sample Report Home Audio and Cinema Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Home Audio and Cinema industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Audio and Cinema industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Audio and Cinema in Chile market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home Audio and Cinema in Chile?
What are the major brands in Chile?
What is the growth rate for Home Cinema and Speaker Systems?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

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Home Audio and Cinema in Chile - Category analysis

HEADLINES

PROSPECTS

Wireless speakers a threat to some home audio and cinema categories

Streaming services represent a new way of listening to music

Visiting physical stores is still important in the pre-purchase process

COMPETITIVE LANDSCAPE

Aspects of differentiation – brand, design and quality

Distribution continues to be concentrated

Home audio and cinema dominated by international brands

CATEGORY DATA

Table 1 Sales of Home Audio and Cinema by Category: Volume 2014-2019
Table 2 Sales of Home Audio and Cinema by Category: Value 2014-2019
Table 3 Sales of Home Audio and Cinema by Category: % Volume Growth 2014-2019
Table 4 Sales of Home Audio and Cinema by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Home Audio and Cinema: % Volume 2015-2019
Table 6 LBN Brand Shares of Home Audio and Cinema: % Volume 2016-2019
Table 7 Distribution of Home Audio and Cinema by Channel: % Volume 2014-2019
Table 8 Forecast Sales of Home Audio and Cinema by Category: Volume 2019-2024
Table 9 Forecast Sales of Home Audio and Cinema by Category: Value 2019-2024
Table 10 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2019-2024

Consumer Electronics in Chile - Industry Overview

EXECUTIVE SUMMARY

Consumers electronics continues to record a retail volume decline in 2018

E-commerce and omnichannel distribution driving company strategies

Low entry barriers and high levels of competition

Mixed retailers the dominant distribution channel

Consumers electronics to see current value growth but declining volume in the forecast period

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024

Megatrends

Country Report

Home Audio and Cinema in Chile

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Wireless speakers a threat to some home audio and cinema categories

Streaming services represent a new way of listening to music

Visiting physical stores is still important in the pre-purchase process

COMPETITIVE LANDSCAPE

Aspects of differentiation – brand, design and quality

Distribution continues to be concentrated

Home audio and cinema dominated by international brands

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Home Audio and Cinema in Chile - Category analysis

HEADLINES

PROSPECTS

Wireless speakers a threat to some home audio and cinema categories

Streaming services represent a new way of listening to music

Visiting physical stores is still important in the pre-purchase process

COMPETITIVE LANDSCAPE

Aspects of differentiation – brand, design and quality

Distribution continues to be concentrated

Home audio and cinema dominated by international brands

CATEGORY DATA

Consumer Electronics in Chile - Industry Overview

EXECUTIVE SUMMARY

Consumers electronics continues to record a retail volume decline in 2018

E-commerce and omnichannel distribution driving company strategies

Low entry barriers and high levels of competition

Mixed retailers the dominant distribution channel

Consumers electronics to see current value growth but declining volume in the forecast period

MARKET DATA

SOURCES

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