Australians acquired many new skills during the pandemic, including how to make online bookings. Many younger Australians were already familiar with making online purchases, but the pandemic prompted older generations to become more familiar with the procedure as well.
With Australians looking for reassurance and security during the new normal of the post-pandemic era, travel products which cater for all requirements and enable maximum relaxation will become the preferred option. This preference will benefit categories such as packages and cruise.
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Understand the latest market trends and future growth opportunities for the Booking industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Booking industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Booking
The Booking category includes: Booking Offline, Booking Online including Mobile Travel, Leisure Travel, Business Travel, Travel Intermediaries and Direct Suppliers. It covers point of sale to residents for travel either domestically or abroad.
See All of Our DefinitionsThis report originates from Passport, our Booking research and analysis database.
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