Edible oils dominate cooking ingredients and meals, but their retail volume sales fell in 2022 amid a spike in unit pricing due to rising raw material costs. Demand is gradually shifting from palm oil to sunflower oil, as the latter is regarded as healthier by a growing number of local consumers.
While retail constant value sales (2022 prices) of cooking ingredients and meals continued to grow at a robust pace in 2022, retail volume sales declined.
People living in rural areas tend to eat two main meals per day and these are usually quite heavy, especially for manual workers like farmers. Many people in rural areas have direct access to locally cultivated fresh food, so they eat relatively little packaged food.
As a result of elevated inflation, local consumers are shifting towards more affordable brands in cooking ingredients, particularly edible oils.
The distribution of packaged food between the country’s major urban areas is relatively efficient and well organised. The transportation of goods between Greater Accra, Takoradi, Kumasi and, to a lesser extent, Tamale and other major towns and cities is generally quick and trouble-free.
There will be robust growth in retail constant value sales of cooking ingredients and meals during the forecast period.
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Understand the latest market trends and future growth opportunities for the Cooking Ingredients and Meals industry in Ghana with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Cooking Ingredients and Meals
This report originates from Passport, our Cooking Ingredients and Meals research and analysis database.
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