Retail sales of cooking ingredients and meals stabilised in 2022 following a drop in demand the previous year when an easing of restrictions and pent-up demand, following home seclusion driven by the pandemic, saw a partial shift back to foodservice. Nevertheless, retail volume sales remained above pre-pandemic levels in 2022 due to habit persistence for cooking at home.
Like the rest of the world, India witnessed high levels of inflation in 2022 and the rising cost of production, with the war in Ukraine and a ban on exporting edible oils amongst other products from Indonesia impacting the average unit price across the local market. This placed further pressure on local consumers following 2021’s price rises, forcing some to down trade to smaller value packs across different categories.
Cooking ingredients and meals in India is dominated by domestic players due to their strong presence in edible oils and dry recipe sauces, which in retail volume terms, are the two largest categories. A strong understanding of the local market combined with widespread distribution support the leadership of players such as Adani Group and S Narendrakumar & Co.
The retail distribution of cooking ingredients and meals is dominated by small local grocers in India, with supermarkets and hypermarkets serving urban areas. Nevertheless, while still negligible, sales of cooking ingredients and meals through retail e-commerce continued to grow in 2022, driven by the increasing expansion of online platform capabilities beyond tier 1 cities.
Cooking ingredients and meals in India is expected to record a positive performance over the forecast period, through both retail and foodservice channels. While sales of the latter were drastically impacted in 2020 by the country’s response to the pandemic in terms of restrictions and home seclusion, volume sales have notably improved since 2021 in line with an easing of restrictions in India.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Cooking Ingredients and Meals
This report originates from Passport, our Cooking Ingredients and Meals research and analysis database.
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