Cooking Ingredients and Meals in Hungary

November 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Cooking Ingredients and Meals industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Cooking Ingredients and Meals industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Cooking Ingredients and Meals in Hungary report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Cooking Ingredients and Meals in Hungary?
  • Which are the leading brands in Cooking Ingredients and Meals in Hungary?
  • How are products distributed in Cooking Ingredients and Meals in Hungary?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Cooking Ingredients and Meals?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Hungary?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
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Cooking Ingredients and Meals in Hungary

Cooking ingredients and meals in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2017-2022
Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2017-2022
Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2017-2022
Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2018-2022
Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2019-2022
Table 7 Penetration of Private Label by Category: % Value 2017-2022
Table 8 Distribution of Cooking Ingredients and Meals by Format: % Value 2017-2022
Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2022-2027
Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2022-2027
Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources

Edible Oils in Hungary

KEY DATA FINDINGS

Some stockpiling of sunflower oil following the Russian invasion of Ukraine
Bunge Növényolajipari Zrt still leads edible oils, focusing on product innovation and marketing, while true innovation comes from more specialised manufacturers
Consumers more health conscious about their choices of edible oil
Moderate outlook for forecast period
Coconut oil gains further value share
E-commerce set to make further gains
Table 13 Sales of Edible Oils by Category: Volume 2017-2022
Table 14 Sales of Edible Oils by Category: Value 2017-2022
Table 15 Sales of Edible Oils by Category: % Volume Growth 2017-2022
Table 16 Sales of Edible Oils by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Edible Oils: % Value 2018-2022
Table 18 LBN Brand Shares of Edible Oils: % Value 2019-2022
Table 19 Distribution of Edible Oils by Format: % Value 2017-2022
Table 20 Forecast Sales of Edible Oils by Category: Volume 2022-2027
Table 21 Forecast Sales of Edible Oils by Category: Value 2022-2027
Table 22 Forecast Sales of Edible Oils by Category: % Volume Growth 2022-2027
Table 23 Forecast Sales of Edible Oils by Category: % Value Growth 2022-2027

Meals and Soups in Hungary

KEY DATA FINDINGS

Consumer want for convenience and growing availability of healthy meals and soups supports value and volume growth
Dr Oetker leads thanks to the popularity of frozen pizza
Revamping of packaging
Plant-based meals and soups will continue to enjoy much popularity
Gluten free gains value share
Packaging will see further revamps over forecast period
Table 24 Sales of Meals and Soups by Category: Volume 2017-2022
Table 25 Sales of Meals and Soups by Category: Value 2017-2022
Table 26 Sales of Meals and Soups by Category: % Volume Growth 2017-2022
Table 27 Sales of Meals and Soups by Category: % Value Growth 2017-2022
Table 28 Sales of Chilled Ready Meals by Ethnicity: % Value 2017-2022
Table 29 Sales of Frozen Ready Meals by Ethnicity: % Value 2017-2022
Table 30 NBO Company Shares of Meals and Soups: % Value 2018-2022
Table 31 LBN Brand Shares of Meals and Soups: % Value 2019-2022
Table 32 Distribution of Meals and Soups by Format: % Value 2017-2022
Table 33 Forecast Sales of Meals and Soups by Category: Volume 2022-2027
Table 34 Forecast Sales of Meals and Soups by Category: Value 2022-2027
Table 35 Forecast Sales of Meals and Soups by Category: % Volume Growth 2022-2027
Table 36 Forecast Sales of Meals and Soups by Category: % Value Growth 2022-2027

Sauces, Dips and Condiments in Hungary

KEY DATA FINDINGS

Popularity of dips supports value and volume growth
Sauces, dips and condiments of domestic origin gain precedence
Ongoing battle between Univer Product and Unilever Magyarország
Moderate value growth over forecast period
Affordability key driver of sales over forecast period
Home cooking trend set to boost sales thanks to the health and wellness trend over the forecast period
Table 37 Sales of Sauces, Dips and Condiments by Category: Volume 2017-2022
Table 38 Sales of Sauces, Dips and Condiments by Category: Value 2017-2022
Table 39 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2017-2022
Table 40 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2017-2022
Table 41 Sales of Liquid Recipe Sauces by Type: % Value 2017-2022
Table 42 NBO Company Shares of Sauces, Dips and Condiments: % Value 2018-2022
Table 43 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2019-2022
Table 44 Distribution of Sauces, Dips and Condiments by Format: % Value 2017-2022
Table 45 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2022-2027
Table 46 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2022-2027
Table 47 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2022-2027
Table 48 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2022-2027

Sweet Spreads in Hungary

KEY DATA FINDINGS

Significant price rises in sweet spreads
Consumers increasingly buy honey directly from local manufacturers, while affordable jams and preserves remain popular
Private label has substantial value share in both chocolate spreads and nut and seed based spreads
Sweet spreads with functional benefits drive value sales
Local honey producers under threat from cheaper Ukrainian honey
Health and wellness trend drive value sales over forecast period
Table 49 Sales of Sweet Spreads by Category: Volume 2017-2022
Table 50 Sales of Sweet Spreads by Category: Value 2017-2022
Table 51 Sales of Sweet Spreads by Category: % Volume Growth 2017-2022
Table 52 Sales of Sweet Spreads by Category: % Value Growth 2017-2022
Table 53 NBO Company Shares of Sweet Spreads: % Value 2018-2022
Table 54 LBN Brand Shares of Sweet Spreads: % Value 2019-2022
Table 55 Distribution of Sweet Spreads by Format: % Value 2017-2022
Table 56 Forecast Sales of Sweet Spreads by Category: Volume 2022-2027
Table 57 Forecast Sales of Sweet Spreads by Category: Value 2022-2027
Table 58 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2022-2027
Table 59 Forecast Sales of Sweet Spreads by Category: % Value Growth 2022-2027
The following categories and subcategories are included:

Cooking Ingredients and Meals

    • Olive Oil
    • Corn Oil
    • Palm Oil
    • Rapeseed Oil
    • Soy Oil
    • Sunflower Oil
    • Other Edible Oil
      • Dried Ready Meals
      • Shelf Stable Ready Meals
      • Chilled Ready Meals
      • Frozen Ready Meals
      • Dry Soup
      • Shelf Stable Soup
      • Chilled Soup
      • Frozen Soup
      • Chilled Pizza
      • Frozen Pizza
      • Meal Kits
      • Quick Recipe Kits
      • Chilled Lunch Kits
    • Prepared Salads
        • Liquid Stocks and Fonds
        • Stock Cubes and Powders
      • Gravy Cubes, Powders and Pots
      • Monosodium Glutamate
      • Herbs and Spices
      • Tomato Pastes and Purées
        • Liquid Recipe Sauces (excl pasta sauces)
        • Dry Recipe Sauces
        • Pasta Sauces
        • Barbecue Sauces
        • Fish Sauces
        • Ketchup
        • Mayonnaise
        • Mustard
        • Oyster Sauces
        • Salad Dressings
        • Soy Sauces
        • Chili Sauces
    • Dips
    • Yeast-based Spreads
    • Pickled Products
    • Other Sauces and Condiments
    • Honey
    • Chocolate Spreads
    • Jams and Preserves
    • Nut and Seed Based Spreads
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This report originates from Passport, our Cooking Ingredients and Meals research and analysis database.

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