Executive Summary

Mar 2019
PROSPECTS
Dad hats and caps sales driven by streetwear

Apparel is not the only beneficiary of the ongoing popular streetwear trend, with dad hats and caps also growing in popularity. To address the local demand driven by the streetwear culture, brands ranging from Off-White to Balenciaga have all included dad hats in their collections.

Tie makers respond to the casual trend

The prosperous casual trend in local apparel has had an opposite impact on ties, which are long-established accessories for men’s formalwear. Local employers have adapted more to the smart-casual trend in offices, reducing the need for employees to buy ties as part of their workwear.

Oversized accessories have potential

Dad shoes, mum jeans and oversized clothing have benefited from the popular streetwear culture, and apparel accessories could be the next to profit. Oversized accessories ranging from baggy hats and XXL leather belts, to bangle cuffs, are all expected to be included in upcoming collections for luxury brands, including Dolce&Gabbana, Alexander McQueen and Valentino.

COMPETITIVE LANDSCAPE
Forever 21’s fall continues

Since retreating from its flagship store in Causeway Bay in 2016, the once-popular womenswear brand featuring apparel accessories shows no sign of recovery at its outlet located in Mong Kok, one of the major shopping areas in Hong Kong. The brand has invested in an online shopping application with visual search function driven by artificial intelligence, aiming to boost its retail sales online.

Burberry leads the luxury segment

Being the most famous British luxury fashion house, Burberry has scarves, ties, cufflinks, gloves and hats that are all iconic products in its well-established collection. Like with Gucci and Hermès, consumers can easily recognise the Burberry design on its accessories by just looking at the brand’s check pattern.

Rising popularity of handcraft accessories challenges fast fashion brands

Handcraft accessories have been in Hong Kong for a long time. From online shops to the handcraft-themed D2 Place, the handcraft trend has taken a good while to bloom, but the emergence of Handmade Hong Kong could be a milestone.

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Apparel Accessories in Hong Kong, China

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Overview

Discover the latest market trends and uncover sources of future market growth for the Apparel Accessories industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Apparel Accessories industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Apparel Accessories in Hong Kong, China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Apparel Accessories in Hong Kong, China?
  • What are the major brands in Hong Kong, China?
  • How dynamic is the growth of clothing and footwear internet sales?
  • What is the performance of women’s clothing vs men’s clothing?
  • What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database

Apparel Accessories in Hong Kong, China - Category analysis

HEADLINES

PROSPECTS

Dad hats and caps sales driven by streetwear
Tie makers respond to the casual trend
Oversized accessories have potential

COMPETITIVE LANDSCAPE

Forever 21’s fall continues
Burberry leads the luxury segment
Rising popularity of handcraft accessories challenges fast fashion brands

CATEGORY DATA

Table 1 Sales of Apparel Accessories by Category: Volume 2013-2018
Table 2 Sales of Apparel Accessories by Category: Value 2013-2018
Table 3 Sales of Apparel Accessories by Category: % Volume Growth 2013-2018
Table 4 Sales of Apparel Accessories by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Apparel Accessories: % Value 2014-2018
Table 6 LBN Brand Shares of Apparel Accessories: % Value 2015-2018
Table 7 Forecast Sales of Apparel Accessories by Category: Volume 2018-2023
Table 8 Forecast Sales of Apparel Accessories by Category: Value 2018-2023
Table 9 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2018-2023
Table 10 Forecast Sales of Apparel Accessories by Category: % Value Growth 2018-2023

Apparel and Footwear in Hong Kong, China - Industry Overview

EXECUTIVE SUMMARY

Retail recovery benefits apparel and footwear sales
Wants from fashion, from millennials to Generation Z
Sustainable fashion rise cools demand for fast fashion
Physical retail channel reforms as sales go online
Trade war hinders retail recovery

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 12 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 17 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources