Apparel accessories appears to be heading in two different directions. Ties remained on a downward trajectory in 2018 due to the relaxation of dress codes in many companies.
Apparel accessories are commonly bought as gifts in South Korea. These are often purchased as presents for Parent’s Day or Teacher’s Day to show one’s gratitude.
In 2018, in order to promote a better work/life balance, the South Korean government limited employees’ permitted weekly working hours. This is changing consumers’ daily lives.
Apparel accessories remained a fragmented category in 2018, largely thanks to the offer of a wide range of products across the price spectrum, with low-priced to luxury products all contributing to sales. At the upper end of the price spectrum is the Hermès brand.
While international brands remained the strongest in apparel accessories in 2018, domestically manufactured unbranded products are also gaining ground. The apparel accessories category is less reliant on brand name when compared to personal accessories such as handbags and sunglasses.
You have no recently viewed reports.
Why not browse through our Featured or Trending Reports to see what we have to offer?
Discover the latest market trends and uncover sources of future market growth for the Apparel Accessories industry in South Korea with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Apparel Accessories industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.
The Apparel Accessories in South Korea market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Apparel and Footwear market research database