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Country Report

Apparel Accessories in

Apparel Accessories in Egypt

16 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

The channel is expected to witness negative growth over the forecast period

A lot of customers see apparel accessories as non-essential, so they rarely purchase new items. With the recent elevation of prices due to aggressive inflation in 2017, this category is expected to witness negative growth over the forecast period.

Social media plays a major role in category growth

Social media platforms such as Facebook and Instagram are playing a major role in promoting accessories. There is a recent “fashionista” trend that is spreading through social media platforms.

Apparel accessories is highly fragmented

Given the difficulty of importing, many local designers have emerged in Egypt. Such designers promote their products on social media platforms, which enable them to avoid the high cost of displaying their products in a physical store.

COMPETITIVE LANDSCAPE

Arafa Holding continues to lead with its Concrete brand

Arafa Holding continues to rank first in apparel accessories on the strength of its local Concrete brand. According to a trade interview, Concrete is famous for offering apparel accessories at competitive prices.

Diyarna fair promotes locally manufactured accessories

The Diyarna exhibition is a project of the Egyptian Ministry of Social Affairs, which aims to boost the economic return of the participating family members. It is an old project that began in 1964 and promotes individual enterprise and local development.

Constraints on imports cause increased demand on local brands

Despite their rising prices, a little demand for locally manufactured products is witnessed. Such a small rise in domestic demand – despite elevated prices – is due to the big collapse in imports of accessories, especially from Turkey and China, from where imports currently do not exceed 10% of what was previously entering the country.

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Samples

Apparel Accessories Market Sample Report Apparel Accessories Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Apparel Accessories industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Apparel Accessories industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

The Apparel Accessories in Egypt market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Apparel Accessories in Egypt?
What are the major brands in Egypt?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database

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Apparel Accessories in Egypt - Category analysis

HEADLINES

PROSPECTS

The channel is expected to witness negative growth over the forecast period

Social media plays a major role in category growth

Apparel accessories is highly fragmented

COMPETITIVE LANDSCAPE

Arafa Holding continues to lead with its Concrete brand

Diyarna fair promotes locally manufactured accessories

Constraints on imports cause increased demand on local brands

CATEGORY DATA

Table 1 Sales of Apparel Accessories by Category: Volume 2012-2017
Table 2 Sales of Apparel Accessories by Category: Value 2012-2017
Table 3 Sales of Apparel Accessories by Category: % Volume Growth 2012-2017
Table 4 Sales of Apparel Accessories by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Apparel Accessories: % Value 2013-2017
Table 6 LBN Brand Shares of Apparel Accessories: % Value 2014-2017
Table 7 Forecast Sales of Apparel Accessories by Category: Volume 2017-2022
Table 8 Forecast Sales of Apparel Accessories by Category: Value 2017-2022
Table 9 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2017-2022
Table 10 Forecast Sales of Apparel Accessories by Category: % Value Growth 2017-2022

Apparel and Footwear in Egypt - Industry Overview

EXECUTIVE SUMMARY

Optimism infuses the 2018 economic outlook

Discounting of prices and the battle in low season

Constraints on imported items

There is a global trend towards health and sports-related commodities

Internet retailing generates value growth

MARKET DATA

Table 11 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 12 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 17 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Apparel Accessories in Egypt

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

The channel is expected to witness negative growth over the forecast period

Social media plays a major role in category growth

Apparel accessories is highly fragmented

COMPETITIVE LANDSCAPE

Arafa Holding continues to lead with its Concrete brand

Diyarna fair promotes locally manufactured accessories

Constraints on imports cause increased demand on local brands

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Apparel Accessories in Egypt - Category analysis

HEADLINES

PROSPECTS

The channel is expected to witness negative growth over the forecast period

Social media plays a major role in category growth

Apparel accessories is highly fragmented

COMPETITIVE LANDSCAPE

Arafa Holding continues to lead with its Concrete brand

Diyarna fair promotes locally manufactured accessories

Constraints on imports cause increased demand on local brands

CATEGORY DATA

Apparel and Footwear in Egypt - Industry Overview

EXECUTIVE SUMMARY

Optimism infuses the 2018 economic outlook

Discounting of prices and the battle in low season

Constraints on imported items

There is a global trend towards health and sports-related commodities

Internet retailing generates value growth

MARKET DATA

DEFINITIONS

SOURCES

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