As Brazil steps into the future, the prospects for apparel accessories are nuanced, characterised by the need to maintain growth despite certain challenges. The expected continued decline in volume sales of face masks, a notable contributor to sales of apparel accessories in the pandemic era, will serve as a pivotal factor shaping the downwards trajectory of the category.
Following international fashion standards, apparel accessories, which were once considered supplementary fashion elements, are poised to emerge as indispensable fashion items in the near future, shaping looks and trends across the globe. The key lies in how brands strategically market and incorporate these accessories, potentially elevating them to the same fundamental status enjoyed by other apparel categories.
Internationally recognised athletes such as Serena Williams and Cristiano Ronaldo have transcended the boundaries of sport, becoming style icons renowned for their distinctive accessory choices. Serena’s bold and stylish headbands, and Cristiano’s penchant for caps, have not only become integral to their on-field personas, but have also influenced global fashion trends.
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Understand the latest market trends and future growth opportunities for the Apparel Accessories industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel Accessories industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Apparel Accessories
Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.
See All of Our DefinitionsThis report originates from Passport, our Apparel Accessories research and analysis database.
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