Due to the ongoing cost of living crisis, many Hungarians will remain cautious in their discretionary spending habits in the short-to-medium term. Accordingly, over the forecast period apparel accessories should continue to benefit from the popularity of using items such as belts, hats/caps and scarves as an inexpensive way to refresh the look of older clothes and outfits.
While maturity and gradual increases in spending on outerwear and footwear are likely to temper demand for apparel accessories among local consumers over the forecast period, the further recovery of inbound tourism in Hungary should help to buoy growth in total volume sales. Due to their small size and relatively low cost, items such as hats/caps, belts and scarves are commonly purchased by visitors to the country, both for themselves and as gifts to bring home for friends and family members.
As is the case across apparel and footwear in Hungary, sustainability concerns look set to have a growing influence on consumer choices and company strategies in apparel accessories over the forecast period. With Hungarians – especially younger demographics – becoming increasingly conscious of the environmental impact of their purchasing decisions, more people are expected to seek out accessories that are made using recycled, recyclable or renewable materials and eco-friendly processes.
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Understand the latest market trends and future growth opportunities for the Apparel Accessories industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.See All of Our Definitions
This report originates from Passport, our Apparel Accessories research and analysis database.
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