In 2022, sales of apparel accessories were lower than the pre-pandemic (2019) level in both current value and volume terms, and are not expected to return to the 2019 level over the forecast period in volume terms, and only in the last year of the forecast period, 2027, in current value terms. Apparel accessories, especially formal accessories such as belts, scarves, and ties, had been experiencing a sales slump for a couple of years even before the pandemic, caused by the ongoing and continued casualisation trend.
As consumers’ health and wellness concerns are set to continue, and the impact of macroeconomic uncertainty on low-income consumers is expected to remain over the forecast period, sportswear, especially outdoor brands, as well as luxury brands, will continue to outperform the wider apparel accessories category as long as they can provide innovative and high-quality products to attract the emerging consumer demand. In addition, the pandemic accelerated the growth of e-commerce, including purchases via social media, with online sales accounting for 39% of sales of apparel in the US in 2022, compared with 27% in 2019.
Shein’s share in apparel accessories in the US increased significantly over the period 2019-2022. As estimated by Euromonitor International, its value share reached nearly 4% in 2022, up from only about 0.
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Understand the latest market trends and future growth opportunities for the Apparel Accessories industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.See All of Our Definitions
This report originates from Passport, our Apparel Accessories research and analysis database.
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