Home and Garden in Argentina

June 2023
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Overview:

Understand the latest market trends and future growth opportunities for the Home and Garden industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Gardening
  • Home Furnishings
  • Home Improvement
  • Homewares

If you're in the Home and Garden industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Home and Garden in Argentina report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Home and Garden in Argentina?
  • Which are the leading brands in Home and Garden in Argentina?
  • How are products distributed in Home and Garden in Argentina?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • Have home seclusion and social distancing measures following COVID-19 benefited sales of Home and Garden?
  • Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Home and Garden?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Home and Garden in Argentina

Home and garden in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home and garden?
Table 1 Sales of Home and Garden by Category: Value 2017-2022
Table 2 Sales of Home and Garden by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Home and Garden: % Value 2018-2022
Table 4 LBN Brand Shares of Home and Garden: % Value 2019-2022
Table 5 Penetration of Private Label in Home and Garden by Category: % Value 2017-2022
Table 6 Distribution of Home and Garden by Format: % Value 2017-2022
Table 7 Distribution of Home and Garden by Format and Category: % Value 2022
Table 8 Forecast Sales of Home and Garden by Category: Value 2022-2027
Table 9 Forecast Sales of Home and Garden by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources

Home Improvement in Argentina

KEY DATA FINDINGS

Rapidly rising inflation boosts demand for home improvement products
Sinteplast remains the leading player in value terms
Value share of e-commerce continues to rise
Painted wallpapers resembling artwork set to gain popularity
Cost and convenience factors should widen appeal of plywood flooring
Private label penetration likely to increase
Table 10 Sales of Home Improvement by Category: Value 2017-2022
Table 11 Sales of Home Improvement by Category: % Value Growth 2017-2022
Table 12 NBO Company Shares of Home Improvement: % Value 2018-2022
Table 13 LBN Brand Shares of Home Improvement: % Value 2019-2022
Table 14 Distribution of Home Improvement by Format: % Value 2017-2022
Table 15 Forecast Sales of Home Improvement by Category: Value 2022-2027
Table 16 Forecast Sales of Home Improvement by Category: % Value Growth 2022-2027

Gardening in Argentina

KEY DATA FINDINGS

Soaring food prices prompt more people to grow their own vegetables
Indoor gardening continues to gain popularity in Argentina
Local players retain the largest share of gardening value sales
Overall demand for gardening products expected to remain buoyant
Fertiliser likely to benefit from improved supply of organic products
Gardening hand tools set to remain the biggest category in value terms
Table 17 Sales of Gardening by Category: Value 2017-2022
Table 18 Sales of Gardening by Category: % Value Growth 2017-2022
Table 19 NBO Company Shares of Gardening: % Value 2018-2022
Table 20 LBN Brand Shares of Gardening: % Value 2019-2022
Table 21 Distribution of Gardening by Format: % Value 2017-2022
Table 22 Forecast Sales of Gardening by Category: Value 2022-2027
Table 23 Forecast Sales of Gardening by Category: % Value Growth 2022-2027

Homewares in Argentina

KEY DATA FINDINGS

Beverageware profits as consumers curb spending on foodservice visits
Home cooking trend continues to buoy sales of food storage products
Rigolleau remains the leading company in homewares
Resurgence in home cooking bodes well for cookware
Demand for dinnerware products set to increase steadily
Direct selling expected to make gains in homewares distribution
Table 24 Sales of Homewares by Category: Value 2017-2022
Table 25 Sales of Homewares by Category: % Value Growth 2017-2022
Table 26 Sales of Homewares by Material: % Value 2017-2022
Table 27 NBO Company Shares of Homewares: % Value 2018-2022
Table 28 LBN Brand Shares of Homewares: % Value 2019-2022
Table 29 Distribution of Homewares by Format: % Value 2017-2022
Table 30 Forecast Sales of Homewares by Category: Value 2022-2027
Table 31 Forecast Sales of Homewares by Category: % Value Growth 2022-2027

Home Furnishings in Argentina

KEY DATA FINDINGS

Increased incidence of remote working benefits home office furniture
Consumers continue to favour cheaper local brands and private label
Bath textiles profits from essential status of certain product types
Home cooking trend should boost demand for kitchen and dining textiles
Charcoal barbecues will remain the most popular type in Argentina
E-commerce set to make further distribution gains in home furnishings
Table 32 Sales of Home Furnishings by Category: Value 2017-2022
Table 33 Sales of Home Furnishings by Category: % Value Growth 2017-2022
Table 34 NBO Company Shares of Home Furnishings: % Value 2018-2022
Table 35 LBN Brand Shares of Home Furnishings: % Value 2019-2022
Table 36 LBN Brand Shares of Light Sources: % Value 2019-2022
Table 37 Distribution of Home Furnishings by Format: % Value 2017-2022
Table 38 Forecast Sales of Home Furnishings by Category: Value 2022-2027
Table 39 Forecast Sales of Home Furnishings by Category: % Value Growth 2022-2027
The following categories and subcategories are included:

Home and Garden

      • Bathroom and Sanitaryware
        • Carpets
        • Floor Tiles
        • Wooden Flooring
        • Other Floor Covering
      • Hand Tools
      • Hardware
        • Lacquer and Varnish
        • Decorative Paint
      • Kitchen Sinks
          • Corded Drills
          • Cordless Drills
          • Other Corded Power Tools
          • Other Cordless Power Tools
        • Power Tool Accessories
        • Wall Tiles
        • Wallpaper
      • Other Home Improvement
          • Fertiliser
          • Soil
          • Pest Control
          • Herbicides
        • Gardening Hand Tools
        • Gardening Power Tools
          • Walk Power Lawn Mowers
          • Riding Lawn Mowers
          • Robotic Lawn Mowers
        • Watering
        • Indoor Plants
        • Seeds
        • Other Horticulture
      • Pots and Planters
      • Other Gardening
        • Beverageware
        • Cutlery
        • Dinnerware
          • Ovenware
          • Stove Top Cookware
          • Food Storage
          • Kitchen Utensils
          • Bath Textiles
          • Bed Textiles
          • Kitchen and Dining Textiles
          • Living Room Textiles
          • Rugs
            • Beds
            • Chests of Drawers
            • Mattresses
            • Wardrobes
          • Dining Furniture
          • Home Office Furniture
          • Kitchen Furniture
          • Living Room Furniture
            • Sofa Beds
            • Other Sofas
            • Other Sitting Furniture
          • Storage Furniture
          • Other Indoor Furniture
          • Blinds
          • Curtains
          • Charcoal Barbecues
          • Electric Barbecues
          • Gas Barbecues
        • Outdoor Furniture
        • Lighting Fixtures
          • Incandescent Lamps
          • Halogen Lamps
          • Linear Fluorescent Lamps (LFL)
          • Compact Fluorescent Lamps (CFL)
          • Light-Emitting Diode Lamps (LED)

Home and Garden

This project has a strict focus on sales to consumers only. Trade and professional sales are excluded. Home and garden refers to gardening, home improvement, homewares and home furnishings.

See All of Our Definitions
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This report originates from Passport, our Home and Garden research and analysis database.

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