Home and Garden in Malaysia

Home and Garden in Malaysia

EXECUTIVE SUMMARY

Home and garden continues to grow in 2017

More affordable housing options may stimulate growth

International players continue to lead

Specialist retailers lead distribution

Premiumisation points the way to stronger growth over the forecast period

MARKET DATA

Table 1 Sales of Home and Garden by Category: Value 2012-2017
Table 2 Sales of Home and Garden by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Home and Garden: % Value 2013-2017
Table 4 LBN Brand Shares of Home and Garden: % Value 2014-2017
Table 5 Distribution of Home and Garden by Format: % Value 2012-2017
Table 6 Forecast Sales of Home and Garden by Category: Value 2017-2022
Table 7 Forecast Sales of Home and Garden by Category: % Value Growth 2017-2022

SOURCES

Summary 1 Research Sources

Gardening in Malaysia

HEADLINES

PROSPECTS

Indoor gardening trend slowly catches up in Malaysia

Gardening equipment remains a small subcategory

Home improvement and gardening stores dominates distribution

COMPETITIVE LANDSCAPE

Gardening remains highly fragmented in Malaysia

Ikano Corp leads through its wide product portfolio

CATEGORY DATA

Table 8 Sales of Gardening by Category: Value 2012-2017
Table 9 Sales of Gardening by Category: % Value Growth 2012-2017
Table 10 NBO Company Shares of Gardening: % Value 2013-2017
Table 11 LBN Brand Shares of Gardening: % Value 2014-2017
Table 12 Distribution of Gardening by Format: % Value 2012-2017
Table 13 Forecast Sales of Gardening by Category: Value 2017-2022
Table 14 Forecast Sales of Gardening by Category: % Value Growth 2017-2022

Home Furnishings in Malaysia

HEADLINES

PROSPECTS

Certain home furnishings lure consumers

Light-emitting diode lamps (LED) posts the fastest retail value growth in 2017

Homewares and home furnishing stores leads distribution

COMPETITIVE LANDSCAPE

Ikea consolidates its leading position

International and domestic players target different demographics

Bedroom furniture players expand their premium and economy ranges

CATEGORY DATA

Table 15 Sales of Home Furnishings by Category: Value 2012-2017
Table 16 Sales of Home Furnishings by Category: % Value Growth 2012-2017
Table 17 NBO Company Shares of Home Furnishings: % Value 2013-2017
Table 18 LBN Brand Shares of Home Furnishings: % Value 2014-2017
Table 19 LBN Brand Shares of Light Sources: % Value 2014-2017
Table 20 Distribution of Home Furnishings by Format: % Value 2012-2017
Table 21 Forecast Sales of Home Furnishings by Category: Value 2017-2022
Table 22 Forecast Sales of Home Furnishings by Category: % Value Growth 2017-2022

Home Improvement in Malaysia

HEADLINES

PROSPECTS

Continued growth expected in home improvement

Bathroom and sanitaryware and home paint register strong growth

DIFM behaviour limits the development of home improvement

COMPETITIVE LANDSCAPE

Bosch consolidates its position in Malaysia

Nippon Paint leads a highly fragmented field

Consumers still prefer home improvement and gardening stores

CATEGORY DATA

Table 23 Sales of Home Improvement by Category: Value 2012-2017
Table 24 Sales of Home Improvement by Category: % Value Growth 2012-2017
Table 25 NBO Company Shares of Home Improvement: % Value 2013-2017
Table 26 LBN Brand Shares of Home Improvement: % Value 2014-2017
Table 27 Distribution of Home Improvement by Format: % Value 2012-2017
Table 28 Forecast Sales of Home Improvement by Category: Value 2017-2022
Table 29 Forecast Sales of Home Improvement by Category: % Value Growth 2017-2022

Homewares in Malaysia

HEADLINES

PROSPECTS

Homewares sees the second-fastest value growth in home and garden in 2017

Department stores for homewares

Dining registers the fastest growth in 2017

COMPETITIVE LANDSCAPE

International brands remain highly favoured by consumers

Slowdown in direct selling is good news for rivals

CATEGORY DATA

Table 30 Sales of Homewares by Category: Value 2012-2017
Table 31 Sales of Homewares by Category: % Value Growth 2012-2017
Table 32 Sales of Homewares by Material: % Value 2012-2017
Table 33 NBO Company Shares of Homewares: % Value 2013-2017
Table 34 LBN Brand Shares of Homewares: % Value 2014-2017
Table 35 Distribution of Homewares by Format: % Value 2012-2017
Table 36 Forecast Sales of Homewares by Category: Value 2017-2022
Table 37 Forecast Sales of Homewares by Category: % Value Growth 2017-2022

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