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Country Report

Home and Garden in

Home and Garden in the United Kingdom

38 pages, May 2018

US$2,100

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Home and garden records further growth in 2017

Despite political and economic uncertainty produced by the decision to leave the EU, home and garden in the UK continues to grow in 2017, recording the highest growth in value terms in the last five years, driven by the trend of higher quality products and premiumisation.

Higher average unit prices positively impact value sales

The UK economy started showing the first signs of an economic slowdown in 2017 as real GDP grew at the lowest rate in the last four years. The construction market stalled and consumer confidence was under pressure due to uncertainty over the UK economic and political future.

Home and garden remains very fragmented in 2017

Home and garden continues to see high levels of fragmentation in 2017, with multiple manufacturers offering a wide range of different products, from home paint to lawn mowers. In this highly-fragmented environment, Ikea Ltd remains the undisputed leader, ahead of companies such as Marks & Spencer Chester Ltd, DFS Furniture Co Ltd and Tesco Plc.

Internet retailing registers the highest growth in 2017

Although homewares and home furnishing stores remain the major distribution channel for home and garden products in 2017, internet retailing registers the most rapid growth during the year. Internet retailing already enjoys high levels of sales in the UK as convenience is key for many consumers.

Modest growth expected

While growth in home and garden will continue to be positive and the forecast period CAGR at constant 2017 prices will be in line with the equivalent figure in the review period, growth will be modest and below the slightly higher figures seen in 2015 and 2016. A worsening exchange rate, coupled with uncertainty linked to the Brexit vote, are expected to negatively impact sales.

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Home and Garden Sample Report Home and Garden Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Home and Garden industry in United Kingdom with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home and Garden industry in United Kingdom, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home and Garden in United Kingdom market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home and Garden in United Kingdom?
What are the major brands in United Kingdom?
Is DIY suffering or benefiting from consumer austerity?
How are emerging channels like internet retailing performing against leading ones like DIY and hardware stores?
Where is Do-it-for-me constraining sales of Do-It-Yourself?
In which countries are Home and Garden Specialists opening more outlets?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our DIY and Gardening market research database.

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Home and Garden in the United Kingdom

EXECUTIVE SUMMARY

Home and garden records further growth in 2017

Higher average unit prices positively impact value sales

Home and garden remains very fragmented in 2017

Internet retailing registers the highest growth in 2017

Modest growth expected

MARKET DATA

Table 1 Sales of Home and Garden by Category: Value 2012-2017
Table 2 Sales of Home and Garden by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Home and Garden: % Value 2013-2017
Table 4 LBN Brand Shares of Home and Garden: % Value 2014-2017
Table 5 Distribution of Home and Garden by Format: % Value 2012-2017
Table 6 Forecast Sales of Home and Garden by Category: Value 2017-2022
Table 7 Forecast Sales of Home and Garden by Category: % Value Growth 2017-2022

SOURCES

Summary 1 Research Sources

Gardening in the United Kingdom

HEADLINES

PROSPECTS

Premiumisation helps gardening to maintain high value sales

Health and wellness is a key trend for urban consumers

Competition in gardening increases

COMPETITIVE LANDSCAPE

Bosch maintains its leadership in 2017

Husqvarna continues to focus on lawn mowers

Bayer to acquire Monsanto

CATEGORY DATA

Table 8 Sales of Gardening by Category: Value 2012-2017
Table 9 Sales of Gardening by Category: % Value Growth 2012-2017
Table 10 NBO Company Shares of Gardening: % Value 2013-2017
Table 11 LBN Brand Shares of Gardening: % Value 2014-2017
Table 12 Distribution of Gardening by Format: % Value 2012-2017
Table 13 Forecast Sales of Gardening by Category: Value 2017-2022
Table 14 Forecast Sales of Gardening by Category: % Value Growth 2017-2022

Home Furnishings in the United Kingdom

HEADLINES

PROSPECTS

Home furnishings performs well despite ongoing political and economic uncertainty

Uneven performances within home textiles; mattresses to continue growing in the forecast period

Barbecues’ value sales positively impacted by consumers trading up

COMPETITIVE LANDSCAPE

Home furnishings continues to be led by Ikea

Online mattress start-ups shake up the category

Merger and acquisition trend in lighting

CATEGORY DATA

Table 15 Sales of Home Furnishings by Category: Value 2012-2017
Table 16 Sales of Home Furnishings by Category: % Value Growth 2012-2017
Table 17 NBO Company Shares of Home Furnishings: % Value 2013-2017
Table 18 LBN Brand Shares of Home Furnishings: % Value 2014-2017
Table 19 LBN Brand Shares of Light Sources: % Value 2014-2017
Table 20 Distribution of Home Furnishings by Format: % Value 2012-2017
Table 21 Forecast Sales of Home Furnishings by Category: Value 2017-2022
Table 22 Forecast Sales of Home Furnishings by Category: % Value Growth 2017-2022

Home Improvement in the United Kingdom

HEADLINES

PROSPECTS

Home improvement remains dynamic in 2017

Decorative sundries hit by poor decorative paint performance

Convenience and increased availability benefit cordless power tools

COMPETITIVE LANDSCAPE

Valspar sales affected by product change

B&Q experiencing difficulties

CATEGORY DATA

Table 23 Sales of Home Improvement by Category: Value 2012-2017
Table 24 Sales of Home Improvement by Category: % Value Growth 2012-2017
Table 25 NBO Company Shares of Home Improvement: % Value 2013-2017
Table 26 LBN Brand Shares of Home Improvement: % Value 2014-2017
Table 27 Distribution of Home Improvement by Format: % Value 2012-2017
Table 28 Forecast Sales of Home Improvement by Category: Value 2017-2022
Table 29 Forecast Sales of Home Improvement by Category: % Value Growth 2017-2022

Homewares in the United Kingdom

HEADLINES

PROSPECTS

Homewares to record positive value growth

Demand for both high-quality homewares and private label

Kitchenware to show good results over the forecast period

COMPETITIVE LANDSCAPE

Private label continues to have a strong share

Groupe SEB UK records the highest value sales increase

Ikea ranks third in homewares

CATEGORY DATA

Table 30 Sales of Homewares by Category: Value 2012-2017
Table 31 Sales of Homewares by Category: % Value Growth 2012-2017
Table 32 Sales of Homewares by Material: % Value 2012-2017
Table 33 NBO Company Shares of Homewares: % Value 2013-2017
Table 34 LBN Brand Shares of Homewares: % Value 2014-2017
Table 35 Distribution of Homewares by Format: % Value 2012-2017
Table 36 Forecast Sales of Homewares by Category: Value 2017-2022
Table 37 Forecast Sales of Homewares by Category: % Value Growth 2017-2022

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Megatrends

Country Report

Home and Garden in the United Kingdom

New Report Guarantee

Executive Summary

New Report Guarantee

Home and garden records further growth in 2017

Higher average unit prices positively impact value sales

Home and garden remains very fragmented in 2017

Internet retailing registers the highest growth in 2017

Modest growth expected

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

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Table of Contents

Home and Garden in the United Kingdom

EXECUTIVE SUMMARY

Home and garden records further growth in 2017

Higher average unit prices positively impact value sales

Home and garden remains very fragmented in 2017

Internet retailing registers the highest growth in 2017

Modest growth expected

MARKET DATA

SOURCES

Gardening in the United Kingdom

HEADLINES

PROSPECTS

Premiumisation helps gardening to maintain high value sales

Health and wellness is a key trend for urban consumers

Competition in gardening increases

COMPETITIVE LANDSCAPE

Bosch maintains its leadership in 2017

Husqvarna continues to focus on lawn mowers

Bayer to acquire Monsanto

CATEGORY DATA

Home Furnishings in the United Kingdom

HEADLINES

PROSPECTS

Home furnishings performs well despite ongoing political and economic uncertainty

Uneven performances within home textiles; mattresses to continue growing in the forecast period

Barbecues’ value sales positively impacted by consumers trading up

COMPETITIVE LANDSCAPE

Home furnishings continues to be led by Ikea

Online mattress start-ups shake up the category

Merger and acquisition trend in lighting

CATEGORY DATA

Home Improvement in the United Kingdom

HEADLINES

PROSPECTS

Home improvement remains dynamic in 2017

Decorative sundries hit by poor decorative paint performance

Convenience and increased availability benefit cordless power tools

COMPETITIVE LANDSCAPE

Valspar sales affected by product change

B&Q experiencing difficulties

CATEGORY DATA

Homewares in the United Kingdom

HEADLINES

PROSPECTS

Homewares to record positive value growth

Demand for both high-quality homewares and private label

Kitchenware to show good results over the forecast period

COMPETITIVE LANDSCAPE

Private label continues to have a strong share

Groupe SEB UK records the highest value sales increase

Ikea ranks third in homewares

CATEGORY DATA

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