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Country Report
Home and Garden in Japan
32 pages, Apr 2018
US$2,100Added to Cart
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Executive Summary
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Home and garden gains attention from a new group of consumers enjoying DIY
Home and garden is enjoying attention from female and young male consumers who have started practising DIY. However, the effect of the trend on current value sales growth in 2017 remained marginal.
Power tools continues to receive attention from both beginners and professionals
The DIY trend remained popular in 2017 thanks to SNS and smartphone apps enabling consumers to share pictures and DIY experiences. Other cordless power tools in particular is benefiting from the DIY trend thanks to the versatility of tools for a variety of projects.
Nitori continues to lead home and garden
Nitori continued to record strong growth in 2017 due to its popularity in smaller stores in urban areas. Nitori offers fashionable high-quality products at reasonable prices.
Internet retailing increases its share in 2017
Internet retailing gained further value share in home and garden in 2017 and is expected to continue doing so in the forecast period. However, the main distribution channels are home improvement and gardening stores and homewares and home furnishing stores.
Growth of home and garden will remain marginal in the forecast period
Home and garden is expected to see value growth in the forecast period. The DIY trend is likely to drive sales of power tools, with international players taking a lot of interest in Japan.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Home and Garden industry in Japan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Home and Garden industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.
The Home and Garden in Japan market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Home and Garden in Japan?
- What are the major brands in Japan?
- Is DIY suffering or benefiting from consumer austerity?
- How are emerging channels like internet retailing performing against leading ones like DIY and hardware stores?
- Where is Do-it-for-me constraining sales of Do-It-Yourself?
- In which countries are Home and Garden Specialists opening more outlets?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our DIY and Gardening market research database.
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Request more informationTable of Contents
Home and Garden in Japan
EXECUTIVE SUMMARY
Home and garden gains attention from a new group of consumers enjoying DIY
Power tools continues to receive attention from both beginners and professionals
Nitori continues to lead home and garden
Internet retailing increases its share in 2017
Growth of home and garden will remain marginal in the forecast period
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2012-2017Table 2 Sales of Home and Garden by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Home and Garden: % Value 2013-2017
Table 4 LBN Brand Shares of Home and Garden: % Value 2014-2017
Table 5 Distribution of Home and Garden by Format: % Value 2012-2017
Table 6 Forecast Sales of Home and Garden by Category: Value 2017-2022
Table 7 Forecast Sales of Home and Garden by Category: % Value Growth 2017-2022
SOURCES
Summary 1 Research SourcesGardening in Japan
HEADLINES
PROSPECTS
Older people remain the main consumers of gardening products
Indoor plants meet demand from small urban apartments
Light and safe gardening power tools remain popular
COMPETITIVE LANDSCAPE
Takii and Sakata continue to dominate seeds in 2017
Plant protection is dominated by Sumitomo Chemical group companies
CATEGORY DATA
Table 8 Sales of Gardening by Category: Value 2012-2017Table 9 Sales of Gardening by Category: % Value Growth 2012-2017
Table 10 NBO Company Shares of Gardening: % Value 2013-2017
Table 11 LBN Brand Shares of Gardening: % Value 2014-2017
Table 12 Distribution of Gardening by Format: % Value 2012-2017
Table 13 Forecast Sales of Gardening by Category: Value 2017-2022
Table 14 Forecast Sales of Gardening by Category: % Value Growth 2017-2022
Home Furnishings in Japan
HEADLINES
PROSPECTS
Indoor furniture sees positive growth in 2017
Home textiles continues to perform well
LED set to become the main lamp in the forecast period
COMPETITIVE LANDSCAPE
Nitori leads home furnishings in 2017
Iris Ohyama enjoys attention with its LED-related products
CATEGORY DATA
Table 15 Sales of Home Furnishings by Category: Value 2012-2017Table 16 Sales of Home Furnishings by Category: % Value Growth 2012-2017
Table 17 NBO Company Shares of Home Furnishings: % Value 2013-2017
Table 18 LBN Brand Shares of Home Furnishings: % Value 2014-2017
Table 19 LBN Brand Shares of Light Sources: % Value 2014-2017
Table 20 Distribution of Home Furnishings by Format: % Value 2012-2017
Table 21 Forecast Sales of Home Furnishings by Category: Value 2017-2022
Table 22 Forecast Sales of Home Furnishings by Category: % Value Growth 2017-2022
Home Improvement in Japan
HEADLINES
PROSPECTS
Bathroom and sanitaryware continues to see positive growth in 2017
Floor covering declining
Power tools remain popular in 2017
COMPETITIVE LANDSCAPE
Power tools industry sees active mergers and acquisitions
Bathroom and sanitaryware becomes more functional
Home improvement and gardening stores remains the primary channel
CATEGORY DATA
Table 23 Sales of Home Improvement by Category: Value 2012-2017Table 24 Sales of Home Improvement by Category: % Value Growth 2012-2017
Table 25 NBO Company Shares of Home Improvement: % Value 2013-2017
Table 26 LBN Brand Shares of Home Improvement: % Value 2014-2017
Table 27 Distribution of Home Improvement by Format: % Value 2012-2017
Table 28 Forecast Sales of Home Improvement by Category: Value 2017-2022
Table 29 Forecast Sales of Home Improvement by Category: % Value Growth 2017-2022
Homewares in Japan
HEADLINES
PROSPECTS
Homewares sees a slight increase in 2017
Cookware remains popular in 2017
COMPETITIVE LANDSCAPE
Fast fashion trend continues in 2017
MUJI and internet retailers remain popular in 2017
CATEGORY DATA
Table 30 Sales of Homewares by Category: Value 2012-2017Table 31 Sales of Homewares by Category: % Value Growth 2012-2017
Table 32 Sales of Homewares by Material: % Value 2012-2017
Table 33 NBO Company Shares of Homewares: % Value 2013-2017
Table 34 LBN Brand Shares of Homewares: % Value 2014-2017
Table 35 Distribution of Homewares by Format: % Value 2012-2017
Table 36 Forecast Sales of Homewares by Category: Value 2017-2022
Table 37 Forecast Sales of Homewares by Category: % Value Growth 2017-2022
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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- Home and Garden in the US | May 2018
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Strategy Reports
Company Reports
- Akzo Nobel NV in Home and Garden | Sep 2014
- Bosch GmbH, Robert in Home and Garden | Oct 2014
- Compo GmbH & Co KG in Home and Garden | Jul 2013
- Hitachi Ltd in Home and Garden | Sep 2012
- Husqvarna AB in Home and Garden | Nov 2013
- Inter Ikea Systems BV in Home and Garden | Jan 2017
- Scotts Co LLC, The in Home and Garden | Nov 2017
- SEB, Groupe in Home and Garden | Feb 2017
- Stanley Black & Decker Inc in Home and Garden | Sep 2014
- Stanley Black & Decker Incin Home and Garden | Oct 2017
- Tikkurila Oyj in Home and Garden | Aug 2012
- Tupperware Brands Corp in Home and Garden | Sep 2017
Complete Catalogue
Country Reports
- Home and Garden in Argentina | Apr 2018
- Home and Garden in Australia | May 2018
- Home and Garden in Brazil | May 2018
- Home and Garden in Canada | Apr 2018
- Home and Garden in China | May 2018
- Home and Garden in France | May 2018
- Home and Garden in Germany | Apr 2018
- Home and Garden in Hong Kong, China | May 2018
- Home and Garden in India | Apr 2018
- Home and Garden in Indonesia | Apr 2018
- Home and Garden in Italy | May 2018
- Home and Garden in Malaysia | May 2018
- Home and Garden in Mexico | Apr 2018
- Home and Garden in Poland | Apr 2018
- Home and Garden in Romania | Apr 2018
- Home and Garden in Russia | May 2018
- Home and Garden in Singapore | May 2018
- Home and Garden in South Africa | Apr 2018
- Home and Garden in South Korea | Apr 2018
- Home and Garden in Spain | May 2018
- Home and Garden in Sweden | Apr 2018
- Home and Garden in Switzerland | May 2018
- Home and Garden in Taiwan | Apr 2018
- Home and Garden in Thailand | May 2018
- Home and Garden in the Netherlands | May 2018
- Home and Garden in the Philippines | Apr 2018
- Home and Garden in the United Arab Emirates | Apr 2018
- Home and Garden in the United Kingdom | May 2018
- Home and Garden in the US | May 2018
- Home and Garden in Turkey | May 2018
- Home and Garden in Ukraine | May 2018
Strategy Reports
Company Reports
- Akzo Nobel NV in Home and Garden | Sep 2014
- Bosch GmbH, Robert in Home and Garden | Oct 2014
- Compo GmbH & Co KG in Home and Garden | Jul 2013
- Hitachi Ltd in Home and Garden | Sep 2012
- Husqvarna AB in Home and Garden | Nov 2013
- Inter Ikea Systems BV in Home and Garden | Jan 2017
- Scotts Co LLC, The in Home and Garden | Nov 2017
- SEB, Groupe in Home and Garden | Feb 2017
- Stanley Black & Decker Inc in Home and Garden | Sep 2014
- Stanley Black & Decker Incin Home and Garden | Oct 2017
- Tikkurila Oyj in Home and Garden | Aug 2012
- Tupperware Brands Corp in Home and Garden | Sep 2017