In 2022, home and garden experienced a further dynamic increase in current value sales in India, following a strong rise in 2021. The country’s rising inflation rate, which rose to 5.
Home and garden in India are experiencing several key trends. There has been growing interest in sustainable and eco-friendly products, including in home furnishings, garden tools, and other related items.
The competitive landscape in home and garden in India is dominated by a mix of international and national brands, as well as local brands. For instance, local brands held the majority of share in home improvement in 2022, with the exception of decorative paint, in which Asian Paints was the leader.
Retail distribution for home and garden in India includes both online and offline channels. Offline channels include specialist stores, hypermarkets, supermarkets, and department stores.
The future of home and garden in India looks promising, with continued growth expected in most categories in both current value terms and value terms at constant 2022 prices. With rising disposable incomes and the increasing demand for modern living spaces, there will be growing demand for home improvement products by both measures, including hardware and power tools, as well as for home furnishings.
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Understand the latest market trends and future growth opportunities for the Home and Garden industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Home and Garden industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home and Garden
This project has a strict focus on sales to consumers only. Trade and professional sales are excluded. Home and garden refers to gardening, home improvement, homewares and home furnishings.
See All of Our DefinitionsThis report originates from Passport, our Home and Garden research and analysis database.
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