Home laundry appliances is set to see dynamic growth in the forecast period, which will be attributable to a several factors. The most important is that the penetration of such products is low in India, with automatic washing machines only having a penetration rate of 8%, and semi-automatic washing machines having a penetration rate of 13%.
Although semi-automatic washing machines is expected to remain the largest category in home laundry appliances in the forecast period, automatic washing machines is projected to see higher growth. The latter allow consumers to wash clothes without much intervention.
Appliances and electronics specialists is set to continue to dominate the distribution of home laundry appliances in 2022, with many consumers appreciating the ability to see the product variety in person. However, e-commerce has been a fast-growing distribution channel, which can be attributed to big sales events, discounts/deals, and easy finance options.
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Understand the latest market trends and future growth opportunities for the Home Laundry Appliances industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Laundry Appliances industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Laundry Appliances
Home laundry appliances includes the following categories: automatic dryers, automatic washing machines, automatic washer dryers and semi-automatic washing machines.See All of Our Definitions
This report originates from Passport, our Home Laundry Appliances research and analysis database.
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