Home Laundry Appliances in South Africa

January 2023
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Overview:

Understand the latest market trends and future growth opportunities for the Home Laundry Appliances industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Home Laundry Appliances industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Home Laundry Appliances in South Africa report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Home Laundry Appliances in South Africa?
  • Which are the leading brands in South Africa?
  • How are products distributed in South Africa?
  • To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
  • How are considerations such as urban development and the rise in single-person households determining sales growth?
  • Where is future growth expected to be most dynamic?
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Home Laundry Appliances in South Africa - Category analysis

KEY DATA FINDINGS

Growing demand for automatic models boosts category’s growth
Local consumers expect affordable, quality home laundry appliances
Defy maintains convincing lead of home laundry appliances in 2022
Technological innovation set to drive higher value growth
Demand set to be driven by first-time buyers and greater hygiene awareness
Push for convenience and automation set to support further demand in coming years
Table 1 Sales of Home Laundry Appliances by Category: Volume 2017-2022
Table 2 Sales of Home Laundry Appliances by Category: Value 2017-2022
Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2017-2022
Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2017-2022
Table 5 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2017-2022
Table 6 Sales of Automatic Washing Machines by Format: % Volume 2017-2022
Table 7 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2017-2022
Table 8 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2018-2022
Table 9 NBO Company Shares of Home Laundry Appliances: % Volume 2018-2022
Table 10 LBN Brand Shares of Home Laundry Appliances: % Volume 2019-2022
Table 11 Distribution of Home Laundry Appliances by Format: % Volume 2017-2022
Table 12 Production of Home Laundry Appliances: Total Volume 2017-2022
Table 13 Forecast Sales of Home Laundry Appliances by Category: Volume 2022-2027
Table 14 Forecast Sales of Home Laundry Appliances by Category: Value 2022-2027
Table 15 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2022-2027
Table 16 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2022-2027

Consumer Appliances in South Africa - Industry Overview

Consumer appliances in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
Table 17 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 18 Replacement Cycles of Consumer Appliances by Category 2018-2023
Table 19 Sales of Consumer Appliances by Category: Volume 2017-2022
Table 20 Sales of Consumer Appliances by Category: Value 2017-2022
Table 21 Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
Table 22 Sales of Consumer Appliances by Category: % Value Growth 2017-2022
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
Table 26 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
Table 27 Sales of Small Appliances by Category: Volume 2017-2022
Table 28 Sales of Small Appliances by Category: Value 2017-2022
Table 29 Sales of Small Appliances by Category: % Volume Growth 2017-2022
Table 30 Sales of Small Appliances by Category: % Value Growth 2017-2022
Table 31 NBO Company Shares of Major Appliances: % Volume 2018-2022
Table 32 LBN Brand Shares of Major Appliances: % Volume 2019-2022
Table 33 NBO Company Shares of Small Appliances: % Volume 2018-2022
Table 34 LBN Brand Shares of Small Appliances: % Volume 2019-2022
Table 35 Distribution of Major Appliances by Format: % Volume 2017-2022
Table 36 Distribution of Small Appliances by Format: % Volume 2017-2022
Table 37 Forecast Sales of Consumer Appliances by Category: Volume 2022-2027
Table 38 Forecast Sales of Consumer Appliances by Category: Value 2022-2027
Table 39 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2022-2027
Table 40 Forecast Sales of Consumer Appliances by Category: % Value Growth 2022-2027
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2022-2027
Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2022-2027
Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2022-2027
Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2022-2027
Table 45 Forecast Sales of Small Appliances by Category: Volume 2022-2027
Table 46 Forecast Sales of Small Appliances by Category: Value 2022-2027
Table 47 Forecast Sales of Small Appliances by Category: % Volume Growth 2022-2027
Table 48 Forecast Sales of Small Appliances by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Home Laundry Appliances

  • Built-in Home Laundry Appliances
  • Freestanding Home Laundry Appliances
    • Built-in Automatic Dryers
    • Freestanding Automatic Dryers
    • Built-in Automatic Washer Dryers
    • Freestanding Automatic Washer Dryers
    • Built-in Automatic Washing Machines
    • Freestanding Automatic Washing Machines
  • Semi-Automatic Washing Machines

Home Laundry Appliances

Home laundry appliances includes the following categories: automatic dryers, automatic washing machines, automatic washer dryers and semi-automatic washing machines.

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This report originates from Passport, our Home Laundry Appliances research and analysis database.

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