After two years of strong growth sales of home laundry appliances dropped sharply in retail volume terms in 2022. This was partly due to a stabilisation of demand as consumers spent less time at home, but it was also as a result of high inflation and the spiralling cost of food energy, with this forcing consumers to exercise greater caution in their spending.
Weakening household spending power will likely increase the appeal of budget-priced home laundry appliances. However, consumers are also becoming increasingly conscious of the need for greater sustainability and thus this is also likely to influence their purchasing decisions.
There was a growing preference for automatic dosage functionality in the latter part of the review period when consumers were looking to purchase automatic washing machines. This is indicative of the growing demand for convenience and innovations that can help make laundry less of a chore, with this likely to have a growing influence on demand as consumers lead increasingly busy lives.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Home Laundry Appliances industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Laundry Appliances industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Laundry Appliances
Home laundry appliances includes the following categories: automatic dryers, automatic washing machines, automatic washer dryers and semi-automatic washing machines.See All of Our Definitions
This report originates from Passport, our Home Laundry Appliances research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!