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Country Report

Home Laundry Appliances in

Home Laundry Appliances in Canada

Jan 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Little change in overall sales performance, but longer-term trends may have been established during lockdown

During lockdown periods in 2020, more casual dress became the norm as many consumers were told to work from home, meaning less need for formal attire. While this meant they were less reliant on dry cleaning establishments, there was an increasing need for more comprehensive cleaning settings on laundry machines.

Whirlpool is at the sales summit

The top five players in home laundry appliances remained unchanged in retail volume terms in 2020. Whirlpool Canada maintained its strong lead, despite seeing a slight decline in its volume share.

Revamping of laundry rooms a boost for sales performance

Home laundry appliances returned to retail volume growth in 2019 (pre-pandemic). The average Canadian family is estimated to do six loads of laundry per week, though since the outbreak of COVID-19 some consumers have washed their clothes and other items more frequently to lower the risk of transmission – load per wash however may have decreased in many cases, with schools and regular workplaces shut.

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Home Laundry Appliances Sample Report Home Laundry Appliances Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Home Laundry Appliances industry in Canada with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Laundry Appliances industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Laundry Appliances in Canada market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Home Laundry Appliances in Canada?
What are the major brands in Canada?
What is the average volume capacity for washing machines in Canada?
Has there been a shift from front loading to top loading washing machines?
What is the sizing of automatic versus semi-automatic washing machines in Canada?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

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Home Laundry Appliances in Canada - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Little change in overall sales performance, but longer-term trends may have been established during lockdown

Whirlpool is at the sales summit

Revamping of laundry rooms a boost for sales performance

RECOVERY AND OPPORTUNITIES

Brighter outlook for sales as focus on bacteria removal strengthens

Eco-friendly solutions gaining traction, but convenience still a big draw

Uptake of connected washing machines a phased process

CATEGORY DATA

Table 1 Sales of Home Laundry Appliances by Category: Volume 2015-2020
Table 2 Sales of Home Laundry Appliances by Category: Value 2015-2020
Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2015-2020
Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2015-2020
Table 5 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2015-2020
Table 6 Sales of Automatic Washing Machines by Format: % Volume 2015-2020
Table 7 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2015-2020
Table 8 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2016-2020
Table 9 NBO Company Shares of Home Laundry Appliances: % Volume 2016-2020
Table 10 LBN Brand Shares of Home Laundry Appliances: % Volume 2017-2020
Table 11 Distribution of Home Laundry Appliances by Format: % Volume 2015-2020
Table 12 Forecast Sales of Home Laundry Appliances by Category: Volume 2020-2025
Table 13 Forecast Sales of Home Laundry Appliances by Category: Value 2020-2025
Table 14 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2020-2025
Table 15 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2020-2025

Consumer Appliances in Canada - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer appliances

COVID-19 country impact

Company response

Retailing shift

What next for consumer appliances?

MARKET INDICATORS

Table 16 Household Penetration of Selected Total Stock Consumer Appliances by Category 2015-2020
Table 17 Replacement Cycles of Consumer Appliances by Category 2015-2020
Table 18 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2020-2025
Table 19 Forecast Replacement Cycles of Consumer Appliances by Category 2020-2025

MARKET DATA

Table 20 Sales of Consumer Appliances by Category: Volume 2015-2020
Table 21 Sales of Consumer Appliances by Category: Value 2015-2020
Table 22 Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
Table 23 Sales of Consumer Appliances by Category: % Value Growth 2015-2020
Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
Table 26 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
Table 27 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
Table 28 Sales of Small Appliances by Category: Volume 2015-2020
Table 29 Sales of Small Appliances by Category: Value 2015-2020
Table 30 Sales of Small Appliances by Category: % Volume Growth 2015-2020
Table 31 Sales of Small Appliances by Category: % Value Growth 2015-2020
Table 32 NBO Company Shares of Major Appliances: % Volume 2016-2020
Table 33 LBN Brand Shares of Major Appliances: % Volume 2017-2020
Table 34 NBO Company Shares of Small Appliances: % Volume 2016-2020
Table 35 LBN Brand Shares of Small Appliances: % Volume 2017-2020
Table 36 Distribution of Major Appliances by Format: % Volume 2015-2020
Table 37 Distribution of Small Appliances by Format: % Volume 2015-2020
Table 38 Forecast Sales of Consumer Appliances by Category: Volume 2020-2025
Table 39 Forecast Sales of Consumer Appliances by Category: Value 2020-2025
Table 40 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2020-2025
Table 41 Forecast Sales of Consumer Appliances by Category: % Value Growth 2020-2025
Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2020-2025
Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2020-2025
Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2020-2025
Table 45 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2020-2025
Table 46 Forecast Sales of Small Appliances by Category: Volume 2020-2025
Table 47 Forecast Sales of Small Appliances by Category: Value 2020-2025
Table 48 Forecast Sales of Small Appliances by Category: % Volume Growth 2020-2025
Table 49 Forecast Sales of Small Appliances by Category: % Value Growth 2020-2025

Megatrends

Country Report

Home Laundry Appliances in Canada

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Little change in overall sales performance, but longer-term trends may have been established during lockdown

Whirlpool is at the sales summit

Revamping of laundry rooms a boost for sales performance

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

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Table of Contents

Home Laundry Appliances in Canada - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Little change in overall sales performance, but longer-term trends may have been established during lockdown

Whirlpool is at the sales summit

Revamping of laundry rooms a boost for sales performance

RECOVERY AND OPPORTUNITIES

Brighter outlook for sales as focus on bacteria removal strengthens

Eco-friendly solutions gaining traction, but convenience still a big draw

Uptake of connected washing machines a phased process

CATEGORY DATA

Consumer Appliances in Canada - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer appliances

COVID-19 country impact

Company response

Retailing shift

What next for consumer appliances?

MARKET INDICATORS

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

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