Since the arrival of the pandemic in South Africa, the country has been faced with ongoing mobility restrictions. Most notably, these measures have included a curfew, which meant that businesses such as restaurants, cafés and bars initially had to close by 21.
COVID-19 related mobility restrictions meant that consumers were spending more time at home. Furthermore, fear of contracting the virus also meant that consumers were hesitant to spend time outside of their homes and visit foodservice establishments, which, to an extent, benefited retail packaging volumes for soft drinks.
The number of consumer awareness campaigns about single-use plastic products in South Africa has been steadily increasing in recent years. As major supermarkets, restaurants and food and beverage manufacturers move away from plastic, South Africans are becoming more aware of their consumption of single-use products.
Glass bottles have a rather poor growth outlook over the forecast period, suffering from factors such as being heavy and prone to breakage, and also because they do not lend themselves particularly well to e-commerce sales. Despite this, glass bottles continue to see developments surrounding their sustainability.
As manufacturers have adjusted their volume sizes to cushion the blow of the sugar tax, it can be expected that a greater number of players will follow the same route as Coca-Cola in reducing their packaging sizes. The growth seen in reduced-sugar offerings, notably within carbonates, RTD tea, energy drinks and juice, is likely to continue to influence new product development over the forecast period as health-conscious consumers become increasingly mindful of the sugar content and ingredients of their favourite brands.
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Soft Drinks Packaging
This is the aggregation of Asian speciality drinks, bottled water, carbonates, concentrates, fruit/vegetable juice, RTD coffee, RTD tea, and sports and energy drinks.See All of Our Definitions
This report originates from Passport, our Soft Drinks Packaging research and analysis database.
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