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Learn moreFeb 2020
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Glass bottles are seeing below-average growth in soft drinks packaging, despite the recyclable nature of this pack type, with recycling and environmental legislation remaining underdeveloped in Romania in comparison to many other European countries. However, towards the end of the review period a long-term recycling strategy was put in place by the government, which could well put pressure on producers to adopt more environmentally-friendly business models and packaging in the forecast period.
PET bottles dominate overall soft drinks packaging. Price remains the most important factor driving a preference for PET bottles, while this pack type is also popular due to its light weight and low breakability.
Despite ongoing price-sensitivity, many Romanian consumers are increasingly sophisticated. Urbanisation is speeding up people’s lives, especially in major cities such as Bucharest, Cluj-Napoca and Timisoara.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Soft Drinks Packaging industry in Romania with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Soft Drinks Packaging industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.
The Soft Drinks Packaging in Romania market research report includes:
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Why buy this report?
This industry report originates from Passport, our Packaging market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.