Sustainability has become a major theme within soft drinks packaging, with many consumers very aware of problems such as litter, “plastic soup” in our oceans, and issues surrounding single use plastic. Global warming and excess waste have both become significant concerns, which has led to increased pressure being placed on soft drinks manufacturers.
The leading player in juice, Riedel Drankenindustrie BV, has used sustainability as a major theme for the relaunch of its Cool Best juice brand. Cool Best is the first brand to use plant-based packaging in the Netherlands.
The long term trend towards calorie reduction and portion control is a major driver for change in soft drinks packaging. Manufacturers are still committed to reducing the number of calories Dutch citizens consume, with packaging playing an important role in solving this problem.
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Understand the latest market trends and future growth opportunities for the Soft Drinks Packaging industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Soft Drinks Packaging industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Soft Drinks Packaging research and analysis database.
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