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Country Report

Soft Drinks Packaging in

Soft Drinks Packaging in the Philippines

Feb 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Sales begin to recover from imposition of sugar tax

2018 saw the implementation of a sugar tax in the Philippines. This increased unit prices in soft drinks, and thus negatively impacted demand for both soft drinks and soft drinks packaging, resulting in total unit volume decline.

Small sizes gain share as players cater to demand for low prices and convenience

The sugar tax continues to fuel demand from consumers for smaller and more convenient pack types that allow them to reduce their spending. Despite greater price-stability for soft drinks in 2019, the impact of the sugar tax remains the same as players compete for consumers’ share of wallet.

Powder concentrates continue to plummet, with flexible aluminium/plastic hit hard

Powder concentrates was the most affected category in terms of retail volume by the sugar tax, with its packaging volume plummeting in 2018 and continuing to drop dramatically in 2019. Powder concentrates were traditionally a low-priced option that appealed mainly to low-income consumers as an economical alternative to most other soft drinks.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview
Discover the latest market trends and uncover sources of future market growth for the Soft Drinks Packaging industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Soft Drinks Packaging industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.

The Soft Drinks Packaging in Philippines market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of soft drinks packaging in Philippines?
What are the major soft drinks pack types in Philippines?
How is the market for returnable glass and PET bottles developing in Philippines?
Are larger bulk sizes performing well in response to the recession?
What are the most dynamic pack types within soft drinks?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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