Total soft drinks packaging retail volumes in Brazil extended their solid growth in 2025, supported by a resilient economy, rising purchasing power and warm-weather demand for ready-to-drink and on-the-go beverages. Rigid plastic, overwhelmingly PET bottles, remained the dominant format and continued to anchor carbonates, bottled water and juice, while metal beverage cans advanced strongly across energy drinks, ready-to-drink beverages and water, with 34.1 billion cans sold in 2025 according to
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Overview:
Understand the latest market trends and future growth opportunities for the Soft Drinks Packaging industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Soft Drinks Packaging industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Soft Drinks Packaging in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Soft Drinks Packaging in Brazil?
- Which are the major pack types and how are they performing in Brazil?
- Have there been any packaging legislative changes in the past 12 months?
- How are consumption trends impacting the packaging landscape?
- What are the key trends and latest product developments in packaging?
- How important are sustainability and recycling to consumers in Brazil?
- Where is future growth expected to be most significant?
Soft Drinks Packaging in Brazil
Key Data Insights
Volumes extend their advance as metal and glass lead, and a new plastic-packaging reverse-logistics decree sets the regulatory horizon
Rigid plastic holds its lead as total soft drinks packaging volumes extend their growth in 2025
Glass records the strongest growth as premiumisation and returnable formats drive the format, supported by aluminium cans and recycled content
A new reverse-logistics decree for plastic packaging reframes producer responsibility for PET bottles
Soft drinks packaging volumes set to rise steadily to 2029, led by glass and metal with resilient rigid plastic
Strategic priorities: recovery-ready PET and cans, recycled content and premium and returnable glass
Country Reports Disclaimer
The following categories and subcategories are included:
Soft Drinks Packaging
- Asian Speciality Drinks
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- Carbonated Bottled Water
- Flavoured Bottled Water
- Functional Bottled Water
- Still Bottled Water
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- Cola Carbonates
- Non-Cola Carbonates
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- Liquid Concentrates
- Powder Concentrates
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- 100% Juice
- Juice Drinks (up to 24% Juice)
- Nectars
- Coconut and Other Plant Waters
- Energy Drinks
- Sports Drinks
- RTD Coffee
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- Carbonated RTD Tea and Kombucha
- Still RTD Tea
Soft Drinks Packaging
This is the aggregation of Asian speciality drinks, bottled water, carbonates, concentrates, fruit/vegetable juice, RTD coffee, RTD tea, and sports and energy drinks.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Soft Drinks Packaging research and analysis database.
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