Consumers are increasingly busy and are resorting to consuming soft drinks on-the-go, with a growing number of time-constricted consumers wanting easy portability. This has increased demand for smaller, more convenient pack sizes.
Energy drinks packaging unit volumes are rising, as busy and beleaguered blue-collar workers increasingly rely on stimulant drinks to strengthen and sustain their productivity. Metal beverage cans are proving particularly successful in the category with flashy graphics being applied to this pack format as it strives to replace more traditional glass bottles.
PET bottles are the dominant pack type and main driver of growth within rigid plastic packaging, where bottled water continues to top product sales. PET bottles benefit from being durable, lightweight and easy to use and thus have a strong appeal to consumers.
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Understand the latest market trends and future growth opportunities for the Soft Drinks Packaging industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Soft Drinks Packaging industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Soft Drinks Packaging research and analysis database.
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