Health awareness is rising among Indian consumers and this is having a major impact on the development of soft drinks packaging. With virtually all bottled water in the country packaged in PET bottles, rising demand for bottled water is underpinning the dominance and rising share of PET in overall soft drinks packaging.
In 2017, PepsiCo launched Pepsi Black in non-returnable glass bottles in response to returnables continuing to lose share in soft drinks packaging. Many consumers are moving away from returnable glass bottles rapidly due to hygiene concerns, with many believing that the caps of these bottles are unhygienic.
Liquid cartons continues to register robust growth and this is for two main reasons: rising demand for juice among a consumer base that is increasingly interested in healthy soft drinks; and the wider use of this pack type in the emerging category of sports drinks. Liquid cartons remains the third most common pack type in soft drinks, after PET bottles and glass bottles, and continued to register strong growth in 2019.
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Understand the latest market trends and future growth opportunities for the Soft Drinks Packaging industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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This report originates from Passport, our Soft Drinks Packaging research and analysis database.
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